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MAR > SEC Filings for MAR > Form 10-K on 21-Feb-2017All Recent SEC Filings

Show all filings for MARRIOTT INTERNATIONAL INC /MD/

Form 10-K for MARRIOTT INTERNATIONAL INC /MD/


21-Feb-2017

Annual Report


Item 7. Management's Discussion and Analysis of Financial Condition and Results of Operations.

BUSINESS AND OVERVIEW
Overview
We are a worldwide operator, franchisor, and licensor of hotels and timeshare properties in 122 countries and territories under 30 brand names. We also develop, operate, and market residential properties and provide services to home/condominium owner associations. Under our business model, we typically manage or franchise hotels, rather than own them. We group our operations into three business segments: North American Full-Service, North American Limited-Service, and International.
[[Image Removed: chartroomsbyownershiptype.jpg]][[Image Removed: chartroomsbysegment.jpg]] We earn base management fees and in many cases incentive management fees from the properties that we manage, and we earn franchise fees on the properties that others operate under franchise agreements with us. In most markets, base fees typically consist of a percentage of property-level revenue while incentive fees typically consist of a percentage of net house profit adjusted for a specified owner return. In the Middle East and Asia, incentive fees typically consist of a percentage of gross operating profit without adjustment for a specified owner return. Net house profit is calculated as gross operating profit (house profit) less non-controllable expenses such as insurance, real estate taxes, and capital spending reserves.
Our emphasis on long-term management contracts and franchising tends to provide more stable earnings in periods of economic softness, while adding new hotels to our system generates growth, typically with little or no investment by the Company. This strategy has driven substantial growth while minimizing financial leverage and risk in a cyclical industry. In addition, we believe minimizing our capital investments and adopting a strategy of recycling the investments that we do make maximizes and maintains our financial flexibility.
We remain focused on doing the things that we do well; that is, selling rooms, taking care of our guests, and making sure we control costs both at company-operated properties and at the corporate level ("above-property"). Our brands remain strong as a result of skilled management teams, dedicated associates, superior customer service with an emphasis on guest and associate satisfaction, significant distribution, our Loyalty Programs, a multichannel reservations system, and desirable property amenities. We strive to effectively leverage our size and broad distribution.
We, along with owners and franchisees, continue to invest in our brands by means of new, refreshed, and reinvented properties, new room and public space designs, and enhanced amenities and technology offerings. We address, through various means, hotels in our system that do not meet standards. We continue to enhance the appeal of our proprietary, information-rich, and easy-to-use websites, and of our associated mobile smartphone applications, through functionality and service improvements, and we expect to continue capturing an increasing proportion of property-level reservations via this cost-efficient channel. Our profitability, as well as that of owners and franchisees, has benefited from our approach to property-level and above-property productivity. Properties in our system continue to maintain very tight cost controls. We also control above-property costs, some of which we allocate to hotels, by remaining focused on systems, processing, and support areas.


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Acquisition of Starwood Hotels & Resorts Worldwide On the Merger Date, we completed the Starwood Combination. Our Income Statements reflect a net loss of $39 million for Starwood's results of operations for the period from September 23, 2016 to December 31, 2016, including merger-related costs and charges, net of tax, of $194 million. The combination of our brands creates a more comprehensive portfolio, enhances our global market distribution, and provides opportunities for cost efficiencies. Our combined company now operates or franchises over 6,000 properties with nearly 1.2 million rooms. See Footnote 3 "Acquisitions and Dispositions" for more information. Performance Measures
We believe Revenue per Available Room ("RevPAR"), which we calculate by dividing room sales for comparable properties by room nights available for the period, is a meaningful indicator of our performance because it measures the period-over-period change in room revenues for comparable properties. RevPAR may not be comparable to similarly titled measures, such as revenues. We also believe occupancy and average daily rate ("ADR"), which are components of calculating RevPAR, are meaningful indicators of our performance. Occupancy, which we calculate by dividing occupied rooms by total rooms available, measures the utilization of a property's available capacity. ADR, which we calculate by dividing property room revenue by total rooms sold, measures average room price and is useful in assessing pricing levels.
Our RevPAR statistics for 2016, and for 2016 compared to 2015, include Legacy-Starwood comparable properties for both full years even though Marriott did not own the Legacy-Starwood brands before the Starwood Combination. Therefore, our RevPAR statistics include Legacy-Starwood properties for periods during which fees from the Legacy-Starwood properties are not included in our Income Statements. We provide these RevPAR statistics as an indicator of the performance of our brands and to allow for comparison to industry metrics, and they should not be viewed as necessarily correlating with our fee revenue. Our RevPAR statistics for 2015, and for 2015 compared to 2014, are for Legacy-Marriott comparable properties only, as Marriott did not own the Legacy-Starwood brands at any time during that two-year period. For the properties located in countries that use currencies other than the U.S. dollar, the comparisons to the prior year period are on a constant U.S. dollar basis. We calculate constant dollar statistics by applying exchange rates for the current period to the prior comparable period.
We define our comparable properties as our properties, including those that we acquired through the Starwood Combination, that were open and operating under one of our Legacy-Marriott or Legacy-Starwood brands since the beginning of the last full calendar year (since January 1, 2015 for the current period), and have not, in either the current or previous year: (i) undergone significant room or public space renovations or expansions, (ii) been converted between company-operated and franchised, or (iii) sustained substantial property damage or business interruption. For 2016 compared to 2015, we had 3,698 comparable North American properties (including 483 Legacy-Starwood properties) and 965 comparable International properties (including 506 Legacy-Starwood properties). For 2015 compared to 2014, we had 3,077 comparable North American properties and 367 comparable International properties.
We also believe company-operated house profit margin, which is the ratio of property-level gross operating profit to total property-level revenue, is a meaningful indicator of our performance because this ratio measures our overall ability as the operator to produce property-level profits by generating sales and controlling the operating expenses over which we have the most direct control. House profit includes room, food and beverage, and other revenue and the related expenses including payroll and benefits expenses, as well as repairs and maintenance, utility, general and administrative, and sales and marketing expenses. House profit does not include the impact of management fees, furniture, fixtures and equipment replacement reserves, insurance, taxes, or other fixed expenses.
Business Trends
Our 2016 results reflected a year-over-year increase in the number of properties in our system, favorable demand for our brands in many markets around the world, and slow but steady economic growth. Comparable worldwide systemwide RevPAR for 2016 increased 1.8 percent to $113.50, ADR increased 1.0 percent on a constant dollar basis to $156.53, and occupancy increased 0.6 percentage points to 72.5 percent, compared to 2015.
In North America, 2016 lodging demand for our brands reflected increased transient business, driven by higher retail and government travel, but weaker premium-priced corporate transient demand. Group business was higher in most of 2016 compared to 2015. Revenue growth was constrained in certain markets by new lodging supply, weak demand from the oil and gas industries, the impact of the strong dollar on international travel to U.S. gateway markets, and moderate GDP growth. The 2017 group revenue pace for systemwide full-service hotels in North America was up more than two percent as of year-end 2016, compared to the 2016 group pace measured as of year-end 2015.


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Our Europe region experienced higher demand in 2016 across most countries, led by Spain, Portugal and Russia, partially constrained by weaker demand in France, Belgium, and Turkey following terrorism events in those countries. In our Asia Pacific region in 2016, RevPAR growth was strong in India and Thailand, while RevPAR growth in China was constrained in Hong Kong and certain southern and tertiary China markets. Middle East demand continued to be impacted by geopolitical instability, oversupply in Dubai and Qatar, and lower oil prices. In South Africa, results were favorable in 2016, reflecting strong local demand and higher international tourism attracted by the weak South African Rand. In the Caribbean and Latin America, growth from strong demand in Mexico and the Summer Olympic Games in Rio de Janeiro was offset by concerns relating to the Zika Virus in the Caribbean and weak economic conditions in most markets in South America.
We monitor market conditions and provide the tools for our hotels to price rooms daily in accordance with individual property demand levels, generally adjusting room rates as demand changes. Our hotels modify the mix of business to improve revenue as demand changes. For our company-operated properties, we continue to focus on enhancing property-level house profit margins and making productivity improvements.
Compared to 2015, worldwide comparable company-operated house profit margins in 2016 increased by 50 basis points and worldwide comparable company-operated house profit per available room ("HP-PAR") increased by 2.7 percent on a constant U.S. dollar basis, reflecting higher occupancy, rate increases, improved productivity, and solid cost controls primarily at our Legacy-Marriott properties. North American company-operated house profit margins increased by 70 basis points, and HP-PAR at those properties increased by 4.4 percent. International company-operated house profit margins increased by 20 basis points, and HP-PAR at those properties increased by 0.7 percent compared to 2015.
System Growth and Pipeline
In 2016, we added 348 properties with 55,321 rooms, in addition to the 1,342 properties and 381,440 rooms gained with the Starwood Combination on the Merger Date. Approximately 40 percent of the added rooms are located outside North America, and 18 percent are conversions from competitor brands. Of the rooms gained with the Starwood Combination, approximately 50 percent are located outside North America. In 2016, 34 properties (5,691 rooms) exited our system. At the end of 2016, including rooms under Legacy-Starwood brands, we had more than 420,000 hotel rooms in our development pipeline, which includes hotel rooms under construction and under signed contracts, and nearly 34,000 hotel rooms approved for development but not yet under signed contracts. More than half of the rooms in our development pipeline are outside North America.
We believe that we have access to sufficient financial resources to finance our growth, as well as to support our ongoing operations and meet debt service and other cash requirements. Nonetheless, our ability to develop and update our brands and the ability of hotel developers to build or acquire new Marriott-branded properties, both of which are important parts of our growth plan, depend in part on capital access, availability and cost for other hotel developers and third-party owners. These growth plans are subject to numerous risks and uncertainties, many of which are outside of our control. See the "Forward-Looking Statements" and "Risks and Uncertainties" captions earlier in this report and the "Liquidity and Capital Resources" caption later in this report.


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Brand Statistics
The following brand statistics for 2016, and for 2016 compared to 2015, include Legacy-Starwood comparable properties for both full years even though Marriott did not own the Legacy-Starwood brands before the Starwood Combination. The statistics for 2015, and for 2015 compared to 2014, are for Legacy-Marriott comparable properties only, as Marriott did not own the Legacy-Starwood brands at any time during that two-year period.
2016 Compared to 2015. The following tables present RevPAR, occupancy, and ADR for comparable properties under our Legacy-Marriott and Legacy-Starwood brands in North America and in our International regions. Systemwide statistics include data from our franchised properties, in addition to our company-operated properties.

                                    Comparable Company-Operated North American Properties
                                     RevPAR                         Occupancy                      Average Daily Rate
                             2016      Change vs. 2015      2016       Change vs. 2015           2016         Change vs. 2015
JW Marriott               $ 187.02            4.0  %         76.8 %      2.2  %  pts.      $    243.57               1.1  %
The Ritz-Carlton          $ 252.40            3.6  %         71.9 %      1.0  %  pts.      $    350.99               2.2  %
W Hotels                  $ 239.94           (2.2 )%         81.7 %      0.2  %  pts.      $    293.82              (2.5 )%
Composite North American
Luxury (1)                $ 242.10            2.8  %         76.3 %      1.4  %  pts.      $    317.13               0.9  %
Marriott Hotels           $ 144.94            2.4  %         75.4 %      0.7  %  pts.      $    192.23               1.4  %
Sheraton                  $ 149.49            2.1  %         76.5 %     (0.5 )%  pts.      $    195.40               2.7  %
Westin                    $ 167.21            0.9  %         77.4 %     (0.6 )%  pts.      $    216.07               1.7  %
Composite North American
Upper Upscale (2)         $ 149.92            2.3  %         76.1 %      0.3  %  pts.      $    196.98               1.8  %
Composite North American
Full-Service (3)          $ 166.97            2.4  %         76.2 %      0.5  %  pts.      $    219.25               1.7  %
Courtyard                 $ 103.65            2.2  %         73.1 %      0.3  %  pts.      $    141.83               1.7  %
Residence Inn             $ 118.14            3.8  %         79.0 %      0.6  %  pts.      $    149.56               3.0  %
Composite North American
Limited-Service (4)       $ 106.20            2.8  %         75.0 %      0.5  %  pts.      $    141.68               2.1  %
Composite North American
- All                     $ 147.48            2.5  %         75.8 %      0.5  %  pts.      $    194.64               1.8  %


                                       Comparable Systemwide North American Properties
                                     RevPAR                         Occupancy                      Average Daily Rate
                             2016      Change vs. 2015      2016       Change vs. 2015           2016         Change vs. 2015
JW Marriott               $ 178.91            3.5  %         76.0 %      1.3  %  pts.      $    235.47               1.8  %
The Ritz-Carlton          $ 252.40            3.6  %         71.9 %      1.0  %  pts.      $    350.99               2.2  %
W Hotels                  $ 239.94           (2.2 )%         81.7 %      0.2  %  pts.      $    293.82              (2.5 )%
Composite North American
Luxury (1)                $ 231.99            2.8  %         76.0 %      1.2  %  pts.      $    305.36               1.2  %
Marriott Hotels           $ 124.39            2.0  %         72.4 %      0.3  %  pts.      $    171.92               1.5  %
Sheraton                  $ 115.58            2.4  %         73.3 %      0.3  %  pts.      $    157.73               2.0  %
Westin                    $ 152.94            2.4  %         76.9 %      0.1  %  pts.      $    198.98               2.3  %
Composite North American
Upper Upscale (2)         $ 130.44            2.5  %         73.9 %      0.4  %  pts.      $    176.52               1.9  %
Composite North American
Full-Service (3)          $ 141.11            2.6  %         74.1 %      0.5  %  pts.      $    190.41               1.9  %
Courtyard                 $ 101.49            1.9  %         72.9 %        -  %  pts.      $    139.24               1.9  %
Residence Inn             $ 112.78            2.4  %         79.0 %     (0.1 )%  pts.      $    142.78               2.6  %
Fairfield Inn & Suites    $  77.96            1.2  %         70.1 %     (0.5 )%  pts.      $    111.20               1.9  %
Composite North American
Limited-Service (4)       $  96.62            2.0  %         74.2 %        -  %  pts.      $    130.15               2.0  %
Composite North American
- All                     $ 116.47            2.3  %         74.2 %      0.2  %  pts.      $    157.00               2.0  %

(1) Includes JW Marriott, The Ritz-Carlton, W Hotels, The Luxury Collection, St.
Regis, and EDITION.

(2) Includes Marriott Hotels, Sheraton, Westin, Renaissance Hotels, Autograph Collection Hotels, Gaylord Hotels, Le Méridien, and Tribute Portfolio.

(3) Includes Composite North American Luxury and Composite North American Upper Upscale.

(4) Includes Courtyard, Residence Inn, Fairfield Inn & Suites, SpringHill Suites, and TownePlace Suites. Systemwide also includes Four Points, Aloft Hotels, and Element Hotels.


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                                     Comparable Company-Operated International Properties
                                     RevPAR                         Occupancy                      Average Daily Rate
                             2016      Change vs. 2015      2016       Change vs. 2015           2016         Change vs. 2015
Greater China             $  89.17            0.4  %         67.5 %      3.7  %  pts.      $    132.16              (5.1 )%
Rest of Asia Pacific      $ 112.69            3.7  %         75.2 %      3.0  %  pts.      $    149.80              (0.5 )%
Asia Pacific              $  97.08            1.6  %         70.1 %      3.4  %  pts.      $    138.52              (3.4 )%

Caribbean & Latin America $ 139.69            0.4  %         65.3 %     (0.9 )%  pts.      $    213.99               1.8  %
Europe                    $ 124.87            0.8  %         71.8 %     (0.5 )%  pts.      $    173.84               1.5  %
Middle East & Africa      $ 106.49           (3.8 )%         64.6 %      0.6  %  pts.      $    164.90              (4.8 )%

Total International (1)   $ 109.05            0.3  %         69.2 %      1.6  %  pts.      $    157.69              (2.1 )%

Worldwide (2)             $ 128.37            1.6  %         72.5 %      1.1  %  pts.      $    177.11               0.1  %


                                        Comparable Systemwide International Properties
                                     RevPAR                          Occupancy                      Average Daily Rate
                             2016      Change vs. 2015      2016        Change vs. 2015           2016         Change vs. 2015
Greater China             $  89.33            0.2  %         67.2 %      3.5 %  pts.        $    132.92              (5.1 )%
Rest of Asia Pacific      $ 114.07            4.0  %         74.4 %      2.4 %  pts.        $    153.35               0.7  %
Asia Pacific              $  99.50            2.0  %         70.2 %      3.1 %  pts.        $    141.82              (2.5 )%

Caribbean & Latin America $ 116.98           (0.4 )%         63.5 %        - %  pts.        $    184.29              (0.3 )%
Europe                    $ 114.62            1.4  %         70.6 %      0.1 %  pts.        $    162.34               1.3  %
Middle East & Africa      $ 102.09           (3.5 )%         64.2 %      0.4 %  pts.        $    159.12              (4.1 )%

Total International (1)   $ 106.39            0.7  %         68.5 %      1.4 %  pts.        $    155.31              (1.5 )%

Worldwide (2)             $ 113.50            1.8  %         72.5 %      0.6 %  pts.        $    156.53               1.0  %

(1) Includes JW Marriott, The Ritz-Carlton, W Hotels, The Luxury Collection, St.
Regis, EDITION, Bulgari Hotels & Resorts, Marriott Hotels, Sheraton, Westin, Renaissance Hotels, Autograph Collection Hotels, Protea Hotels, Le Méridien, Courtyard, Residence Inn, Fairfield Inn & Suites, Four Points, Aloft Hotels, and AC Hotels by Marriott. Systemwide also includes Element Hotels and Moxy Hotels.

(2) Includes JW Marriott, The Ritz-Carlton, W Hotels, The Luxury Collection, St.
Regis, EDITION, Bulgari Hotels & Resorts, Marriott Hotels, Sheraton, Westin, Renaissance Hotels, Autograph Collection Hotels, Protea Hotels, Gaylord Hotels, Le Méridien, Tribute Portfolio, Courtyard, Residence Inn, Fairfield Inn & Suites, SpringHill Suites, TownePlace Suites, Four Points, Aloft Hotels, and AC Hotels by Marriott. Systemwide also includes Element Hotels and Moxy Hotels.


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2015 Compared to 2014. The following tables present RevPAR, occupancy, and ADR for comparable properties under our Legacy-Marriott brands in North America and in our International regions. Systemwide statistics include data from our franchised properties, in addition to our company-operated properties.

                                         Comparable Company-Operated North American Properties
                                      RevPAR                           Occupancy                          Average Daily Rate
Legacy-Marriott              2015       Change vs. 2014      2015      Change vs. 2014                 2015            Change vs. 2014
Marriott Hotels           $ 147.33              4.7 %         75.4 %          0.6  %    pts.    $     195.28                   3.8 %
Renaissance Hotels        $ 136.91              5.5 %         75.2 %          0.8  %    pts.    $     182.13                   4.4 %
The Ritz-Carlton          $ 259.41              2.7 %         72.1 %         (0.1 )%    pts.    $     359.92                   2.9 %
Composite North American
Full-Service (1)          $ 157.10              4.3 %         74.9 %          0.6  %    pts.    $     209.72                   3.5 %
Courtyard                 $ 101.18              6.3 %         72.8 %          0.7  %    pts.    $     139.08                   5.2 %
SpringHill Suites         $  95.21              7.5 %         76.0 %          1.6  %    pts.    $     125.24                   5.1 %
Residence Inn             $ 112.33              6.5 %         78.5 %          0.4  %    pts.    $     143.14                   6.0 %
TownePlace Suites         $  74.83              8.3 %         72.7 %          0.1  %    pts.    $     102.99                   8.2 %
Composite North American
Limited-Service (2)       $ 102.76              6.5 %         74.5 %          0.7  %    pts.    $     137.92                   5.5 %
Composite North American
- All                     $ 134.18              5.0 %         74.7 %          0.6  %    pts.    $     179.53                   4.2 %


                                            Comparable Systemwide North American Properties
                                      RevPAR                           Occupancy                          Average Daily Rate
Legacy-Marriott              2015       Change vs. 2014      2015      Change vs. 2014                 2015            Change vs. 2014
Marriott Hotels           $ 127.52              5.0 %         72.6 %          0.6  %    pts.    $     175.53                   4.2 %
Renaissance Hotels        $ 121.20              5.4 %         73.9 %          0.8  %    pts.    $     164.02                   4.3 %
Autograph Collection
Hotels                    $ 178.16              3.5 %         77.5 %          1.1  %    pts.    $     229.90                   1.9 %
The Ritz-Carlton          $ 259.41              2.7 %         72.1 %         (0.1 )%    pts.    $     359.92                   2.9 %
Composite North American
Full-Service (1)          $ 136.95              4.6 %         73.1 %          0.6  %    pts.    $     187.40                   3.8 %
Courtyard                 $  99.88              6.1 %         73.1 %          0.8  %    pts.    $     136.58                   5.0 %
Fairfield Inn & Suites    $  76.70              4.7 %         70.6 %          0.3  %    pts.    $     108.71                   4.2 %
SpringHill Suites         $  88.80              5.2 %         74.8 %          0.3  %    pts.    $     118.64                   4.8 %
Residence Inn             $ 110.75              5.5 %         79.4 %          0.1  %    pts.    $     139.51                   5.3 %
TownePlace Suites         $  76.15              5.0 %         74.8 %          0.3  %    pts.    $     101.83                   4.6 %
Composite North American
Limited-Service (2)       $  94.99              5.6 %         74.4 %          0.5  %    pts.    $     127.65                   4.9 %
Composite North American
- All                     $ 109.83              5.2 %         73.9 %          0.5  %    pts.    $     148.53                   4.5 %

(1) Includes The Ritz-Carlton, Marriott Hotels, Renaissance Hotels, and Gaylord Hotels. Systemwide also includes Autograph Collection Hotels.

(2) Includes Courtyard, Residence Inn, Fairfield Inn & Suites, SpringHill Suites, and TownePlace Suites.


Table of Contents

                                        Comparable Company-Operated International Properties
                                      RevPAR                            Occupancy                        Average Daily Rate
Legacy-Marriott              2015       Change vs. 2014      2015       Change vs. 2014                2015         Change vs. 2014
Caribbean & Latin America $ 179.58              5.2 %         72.4 %            0.2 %    pts.    $    248.05               4.9  %
Europe                    $ 131.43              6.5 %         75.9 %            1.7 %    pts.    $    173.07               4.1  %
Middle East & Africa      $ 110.85              0.9 %         61.2 %            2.7 %    pts.    $    181.16              (3.5 )%
Asia Pacific              $ 114.00              4.7 %         74.1 %            3.4 %    pts.    $    153.83                 -  %

Total International (1)   $ 128.50              5.0 %         72.9 %            2.3 %    pts.    $    176.24               1.7  %

Worldwide (2)             $ 132.30              5.0 %         74.1 %            1.2 %    pts.    $    178.46               3.4  %


                                           Comparable Systemwide International Properties
                                      RevPAR                            Occupancy                        Average Daily Rate
. . .
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