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PBCW > SEC Filings for PBCW > Form 8-K/A on 30-Nov-2012All Recent SEC Filings

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Change in Directors or Principal Officers


Mr. Hubert Elrington resigned from all positions with the Company effective as of November 27, 2012, including the sole member of the Company's Board of Directors and the Company's President, Chief Executive Officer, Chief Financial Officer, Treasurer, and Secretary. The resignation was not the result of any disagreement with the Company on any matter relating to the Company's operations, policies or practices.

On November 27, 2012, Brian McFadden was appointed as President, CEO and Director of the Company, and Michelle Pannoni was appointed Secretary, Treasurer and Director of the Company.

The biographies for Mr. Brian McFadden and Ms. Michelle Pannoni are set forth below:

BRIAN MCFADDEN, President, CEO and Director

Brian McFadden graduated from Hamilton College in 2007 where he studied both Economics and Sociology. Following graduation and through December 2008, Brian worked for Rogers Associates Machine Tool Corp as the Director of Business Development where he designed and implemented sales plans for major companies and Government entities including NASA, Ball Aerospace, The Harris Corporation and others.

In December 2008, Brian founded Rail Nine Media, a full service web design and marketing house that has worked with clients ranging from MTV's Bam Margera to major financial service companies on all aspects of marketing. Brian is responsible for the daily operation and maintenance of the company and it's clientele. In this role, Brian has created and maintained Social Media Marketing Campaigns, SMS Messaging campaigns, Print Media, Web Media and comprehensive multi-media campaigns.

In April 2010, Brian co-founded IRocNights, a single source hospitality resource for the Western New York Region. IRocNights expanded from Syracuse to Buffalo and gained major traction with over 100 clients in less then a year. While running IRocNights, Brian assisted in the creation of a 25-member team that cultivated and maintained relationships with numerous local businesses, politicians and social groups.

Brian expanded his IRocNights customer base through the launch of Let's Stay Local in March 2011, a daily deal site specializing in Entertainment and targeting nightlife venue demographics. Capitalizing on the Groupon momentum, Let's Stay Local focused on daily deals for the targeted younger generations. While at Let's Stay Local, Brian was responsible for building the consumer distribution list while ensuring that the proper Daily Deals had been acquired and scheduled. Brian sold IRocNights and its partnering businesses in October of 2011.

Brian currently remains at Rail Nine Media, where he started working in 2008.

MICHELLE PANNONI, Secretary, Treasurer, CFO and Director

Michelle Pannoni attended Monroe Community College and Rochester Institute of Technology in Rochester, New York with a major concentration in Accounting and minor concentration in Finance and Marketing.

Michelle began her professional career by securing the position of Junior Accountant for a major accounting firm in New York. She subsequently expanded her career experience capitalizing on her marketing background and secured a position as Marketing Partner in a hospitality enterprise with full accountability for all phases of marketing management, promotions and sales, and developed the business to the point of a profitable sale.

Michelle subsequently relocated to Florida for an opportunity as VP Marketing for a Marketing Group of various condominium tracts where she was responsible for the development, execution, and tracking of multiple web based marketing lead generation and sales programs.

She continued to expand her business expertise, serving in the management, marketing, and accounting functions for various private and public venues, all with corporate objectives related to utilizing her skill set in the development and on going management of web based marketing services.

In April of 2007, Michelle launched her own unique retail business "Talk of the Town Accessories" which she developed, marketed, and brought to a profitable sale in September 2009.

In October 2009 she became active as Florida Realtor specializing in the analysis, packaging, and web based marketing and sales of Commercial Real Estate venues including mixed use land sites, apartment and condominium conversion projects, marinas, hospitality/hotel acquisition and conversion to fractional use projects.

In March of 2011, Michelle launched her own web based marketing and design company -Trudico LLC, and simultaneously partnered with Brian McFadden, for the launch of Let's Stay Local, an Entertainment venue designed to leverage the Groupon Daily Deal phenomenon into a younger, recurring, local nightlife demographic.

Currently, Michelle remains involved in the day to day operations of Trudico LLC while also remaining an active Florida Realtor.

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