Insider Trades - MILLER MELVIN E

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MILLER MELVIN E: Declared Holdings
Company/Relationship	Reported	Shares	Ownership
Heartland Financial USA, Inc. Officer NasdaqGS:HTLF (historical quotes, profile, SEC, other insiders)	19-Jan-10 2-May-08	16,660 9,230 25,890	Direct Indirect Total

Insider & restricted shareholder transactions reported over the last two years
Date Shares Stock Transaction
19-Jan-10 4,000 HTLF Acquisition (Non Open Market) at $0 per share.
15-Jan-10 1,500 HTLF Option Exercise at $12 per share.
(Cost of $18,000)
15-Jan-10 1,393 HTLF Disposition (Non Open Market) at $13.51 per share.
(Value of $18,819)
30-Oct-09 1,500 HTLF Option Exercise at $12 per share.
(Cost of $18,000)
7-Aug-09 400 HTLF Sale at $17 per share.
(Proceeds of $6,800)
4-Aug-09 1,000 HTLF Sale at $17.08 per share.
(Proceeds of $17,080)
3-Aug-09 1,000 HTLF Sale at $17 per share.
(Proceeds of $17,000)
31-Jul-09 600 HTLF Sale at $17.20 per share.
(Proceeds of $10,320)
2-Jun-09 289 HTLF Disposition (Non Open Market) at $0 per share.
12-Aug-08 2,000 HTLF Option Exercise at $12 per share.
(Cost of $24,000)
12-Aug-08 2,000 HTLF Sale at $22.61 per share.
(Proceeds of $45,220)
2-May-08 *1,000 HTLF Sale at $23.69 per share.
(Proceeds of $23,690)
19-Mar-08 339 HTLF Disposition (Non Open Market) at $0 per share.
* Indicates that some (or all) shares are held indirectly (e.g. in a trust, by a spouse, etc.)

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Insider & restricted shareholder transactions reported over the last two years
Date	Shares	Stock	Transaction
19-Jan-10	4,000	HTLF	Acquisition (Non Open Market) at $0 per share.
15-Jan-10	1,500	HTLF	Option Exercise at $12 per share. (Cost of $18,000)
15-Jan-10	1,393	HTLF	Disposition (Non Open Market) at $13.51 per share. (Value of $18,819)
30-Oct-09	1,500	HTLF	Option Exercise at $12 per share. (Cost of $18,000)
7-Aug-09	400	HTLF	Sale at $17 per share. (Proceeds of $6,800)
4-Aug-09	1,000	HTLF	Sale at $17.08 per share. (Proceeds of $17,080)
3-Aug-09	1,000	HTLF	Sale at $17 per share. (Proceeds of $17,000)
31-Jul-09	600	HTLF	Sale at $17.20 per share. (Proceeds of $10,320)
2-Jun-09	289	HTLF	Disposition (Non Open Market) at $0 per share.
12-Aug-08	2,000	HTLF	Option Exercise at $12 per share. (Cost of $24,000)
12-Aug-08	2,000	HTLF	Sale at $22.61 per share. (Proceeds of $45,220)
2-May-08	*1,000	HTLF	Sale at $23.69 per share. (Proceeds of $23,690)
19-Mar-08	339	HTLF	Disposition (Non Open Market) at $0 per share.