Press ReleaseSource: Direct Pet Health Holdings

Direct Pet Health Retains Investor Relations Network to Direct Its Financial Public Relations Programs
Tuesday August 5, 2008 9:00 am ET

DALLAS, Aug. 5, 2008 (PRIME NEWSWIRE) -- Direct Pet Health Holdings, Inc. (Other OTC:DPHG.PK - News) today reported that it has retained the Investor Relations Network, a financial public relations partnership with offices in Southern California and New York City, to direct its investor relations and corporate communications programs.

``Direct Pet Health is positioning itself to become a leader in its industry as the ultimate 'One-Stop-Shop' for pet health care,'' said Michael F. Scaccia, the company's President & CEO. ``The company looks to provide its members with health information, pet insurance, and pet care products created for a target market driven by a strong demand for pet health care products and services - all transacted over the Internet.

``To help in that effort,'' said Mr. Scaccia, ``we have retained the Investor Relations Network to better position our company within the investment community. It will help to raise Direct Pet Health's visibility by communicating our company's unique investment appeals to individual investors, brokers, analysts and money managers.'' ``We are proud to be representing, and working in partnership, with Direct Pet Health,'' said Tom Gavin, president of the Investor Relations Network. ``Our goal is to help the company reach out to investors at every level, and assist in realizing its stated goal of becoming a fully listed security as rapidly as possible.''

Additional information on the company is available at http://www.directpethealth.com .

This press release includes forward-looking statements that involve risks and uncertainties, including but not limited to, product delivery, the management of growth, market place acceptance of certain products and other risks. These forward-looking statements are made in reliance on the ``safe-harbor'' provisions of the Private Securities Litigation Reform Act of 1995. Investors are cautioned that all forward-looking statements involve risks and uncertainties.


Contact:
         Direct Pet Health Holdings
         Michael Scaccia
         972-273-0500
         mfscaccia@sbcglobal.net
         
         Investor Relations Network
         Tom Gavin
         951-845-1112
         irnetwork@earthlink.net

Source: Direct Pet Health Holdings


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