PALO ALTO, CA--(MARKET WIRE)--Nov 10, 2008 --
NEWS FACTS

Source: Bottlenotes.com (click to enlarge) MyBottlenotes

 
-- Bottlenotes.com is relaunching with a complete Web site redesign
   and a host of expanded Web 3.0 features to make engaging with an online
   wine community and shopping for wine online a completely personalized
   experience -- and one that you can have anytime, anywhere.

-- From its extensive wine content that helps enthusiasts at all levels
   expand their wine knowledge to an ever-expanding portfolio of global
   wines selected by Bottlenotes' trusted experts, Bottlenotes guides you
   through the world of wine.

-- Bottlenotes.com is an online wine community where novice to advanced
   wine enthusiasts can go to learn about, share, explore and buy boutique
   and estate wines from around the world, hand-picked by Bottlenotes wine
   experts and tailored to individuals' personal tastes.

Learn

 
--  Wine Knowledge: this new section of Bottlenotes.com includes the
    site's original Winecyclopedia(TM) with thousands of tasting notes as well
    as the new BottleNews(TM) biweekly newsletter, BottleBlog(TM) with posts on
    wine news and events, BottleTalk(TM) podcasts with wine experts and
    celebrities

--  Personal Taste Profile(TM): lets you learn about your wine type and
    preferences and provides customized recommendations based on your profiles

--  Wine Events: attend local events and tastings Bottlenotes is hosting
    with W Hotels, Citysearch, and more -- or bring Bottlenotes to you by
    setting up private events from in-home "taste-off's" to winemaker dinners
    to exclusive wine country tours

Share

 
--  My Wine Cellar(TM): keep a personal wine journal with tasting notes
    that can be shared with friends and fellow Bottlenoters, and view tasting
    notes from experts, celebrities and the Bottlenotes community to see how
    your wine tastes and preferences compare

--  My Bottlenotes: view pictures and profiles of Bottlenotes community
    members nationally and in your city -- see what your friends have been
    drinking, their reviews, their wine wish lists and wedding registries

--  Facebook App: enjoy the benefits of Bottlenotes' new "My Bottlenotes"
    feature via Bottlenotes.com or on Facebook

Explore

 
--  Custom Wine Clubs: that select and send unique wines customized to
    personal taste, so you discover new wineries from around the world on a
    monthly, bi-monthly or quarterly basis

--  Wine Wish Lists: browse the Bottlenotes wine store and create your own
    wine wish list to share with friends and family or keep track of new wines
    to try

--  Wine Wedding Registry(TM): the first national online wine registry,
    integrated with Weddingchannel.com, including recommendations on starter
    wines for newlyweds and one-of-a-kind gifts such as a "Jeroboam" of wine
    that your guests can sign in lieu of a traditional guest book

Buy

 
--  Easy Searching: to find just what you're looking for - by region,
    varietal, price or occasion

--  Gifts: through the site's easy-to-use gift section, find the perfect
    wine gift with detailed recommendations and new themed gift packs (Tuscan
    Tour; Organic Sampler; Que Sera, Syrah) for holidays, corporate giving,
    birthdays and other special events

--  Hidden Gems: Bottlenotes.com finds hidden gems at all prices - hand-
    picked and vetted wines available through its wine store that over deliver
    for the price, making wine an affordable, everyday luxury

--  Personalized Sommelier Service: Bottlenotes acts as a personalized
    sommelier, providing detailed information to guide you through buying its
    hand-selected wines, from imported bargains to limited-edition releases

QUOTES:

 
--  Alyssa Rapp, Founder & CEO, Bottlenotes

    "The new Bottlenotes.com is a place where commerce meets community
    around a passion for wine. It will serve as a one-stop-shop for wine
    enthusiasts - both those looking for a destination for personal and
    community-based wine recommendations and those looking to shop for
    unique wines online."

--  Peter Mondavi, Jr., Proprietor, Charles Krug Winery; member Wine and
    Food Society of San Francisco and the American Society for Enology and
    Viticulture;  former board member of the Napa Valley Vintners Association
    and the Family Winemakers of California, Bottlenotes Advisory Board Member

    "Bottlenotes.com helps wine enthusiasts expand their horizons, from
    learning more about all types of wine, to engaging in wine dialogue and
    sharing opinions with other wine enthusiasts on the Web site and
    through their Facebook application. And Bottlenotes.com wine clubs are
    exceptional -- they offer discovery of new wineries with each delivery
    while they are customized to your personal taste."

Please use this link for access to Bottlenotes.

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     Contact:
     Lori Sutherland
     Bottlenotes, Inc.
     650.224.2323
     lori.sutherland@bottlenotes.com
      
     Erin Santy
     SHIFT Communications
     415.591.8413
     bottlenotes@shiftcomm.com