LOS ANGELES, CA--(MARKET WIRE)--Sep 30, 2008 -- Hollywood.com unveiled a clean, new Web site design today, complete with new social media and search tools to serve entertainment enthusiasts. This is the first phase of the entertainment Web site's new branding campaign, which connects young consumers to the movies, television and celebrities they love.

"This is just the beginning of many changes we're making at Hollywood.com to give entertainment-hungry fans exactly what they want," said Kevin Davis, president and chief operating officer for Hollywood.com. "We're heeding the call to provide a pure, in-depth Web site where super-fans can get their download on all-things Hollywood while sharing their opinions with others -- all in one place. We think users will find the new design a refreshing change compared to the gossip blogs or industry-centric sites."

Hollywood.com has been developing the new design over the past year based on user feedback and focus group testing. With 4.2 million unique users per month, the Web site is THE voice of the Hollywood fan.

The first phase of Hollywood.com's new site design includes:

 
--  New Design and Enhancements

The clean new site design makes it easy for users to find the content they're looking for in addition to the most popular topics among peers. Powered by the Google Search Appliance®, users have deep, instant access to Hollywood.com's millions of pages.

 
--  More Fan Interaction

Users can connect and share by publishing their own Hollywood.com blog, commenting on stories, rating and reviewing movies and television shows, and contributing to fan forums. These new features are powered by the Pluck® technology platform, the industry leader of social media capabilities.

 
--  Original Content

Hollywood.com's new team of writers and bloggers bring the best of movies, television and celebrities to the entertainment enthusiast. Driven by user feedback, Hollywood.com visitors find everything they're looking for in one place.

Visit us at http://www.hollywood.com.

For more information or to speak to a Hollywood.com representative, contact Allie Mayer at (310) 578-7050 or mayer@formulapr.com.

ABOUT HOLLYWOOD.COM

Hollywood.com is the only 100% pure entertainment Web site dedicated to super-serving fans. Our mission is simple -- we help users discover what movies to see, what TV shows to watch and what their favorite celebrities are up to. Hollywood.com is a meeting place for fans to connect with peers who share the same passion for all-things Hollywood. A privately-held company, Hollywood.com is based in Los Angeles and has offices in New York and Boca Raton.

     CONTACT:
     Allie Mayer
     Formula
     (310) 578-7050
     mayer@formulapr.com