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ON24 Names Denise Persson as Chief Marketing Officer to Take Global Virtual Events Leadership to Next Level Global Leader of Webcasting and Virtual Events Solutions Taps Industry Veteran Who Helped Drive Genesys' Revenues From $20 million to $200 Million SAN FRANCISCO, CA--(MARKET WIRE)--Sep 30, 2008 -- ON24, Inc. (http://www.ON24.com), the
global leader in
Webcasting and Virtual Events solutions, today announced
that Denise
Persson has joined the company as Chief Marketing Officer.
With over 15
years of sales, marketing and product management experience,
Persson will
drive the company's global marketing efforts for its integrated
family of
Webcasting and Virtual Events solutions across the United
States, Europe
and Asia-Pacific Regions. Persson was formerly Executive Vice President of Global Marketing for Genesys where her marketing strategies and programs helped the company build a customer base of more than 200 of the Global Fortune 500. During her tenure, she was an integral member of the executive team that grew the company tenfold -- from $20 million to more than $200 million. She also helped earn the company a number of prestigious industry and product awards as well as spearheading a variety of innovative green initiatives. "Virtual events and webcasts were an integral component of the marketing programs I used for Genesys, so I've been an ON24 customer for years. I've walked in our customers' shoes and look forward to using my experience to help them drive their own business success by using ON24's demand generation solutions," stated Persson. "Virtual events are the obvious answer for addressing 'the perfect storm' of escalating costs associated with business travel paired with the increased need for marketing programs that enable you to better engage your audience on a global level." "I have worked closely with Denise as a valued ON24 customer for a long time," said Sharat Sharan, President and CEO of ON24. "We are delighted to welcome her to our management team. Denise's experience and success in building a global brand and marketing organization will strongly support ON24's growth plans." Prior to joining Genesys, Persson held earlier career positions in Stockholm with Kuwait Petroleum and Commodore. She holds an MBA from Georgetown University and a BS in Business Administration from Stockholm University. About ON24, Inc. ON24, Inc. (http://www.ON24.com) is the global leader of webcasting and virtual events solutions for demand generation and corporate communications. ON24 provides the most reliable and trusted solutions that enable organizations to plan, produce and deliver cost-effective online events, including lead generation webinars, virtual shows, internal communications, continuing professional education and executive announcements. More than 600 global organizations in publishing, technology, life sciences, government, and financial services rely on ON24, including Business Objects, Cardinal Health, Cisco Systems, UBM Media, Credit Suisse, U.S. Department of Education, GE Healthcare, IBM, Motorola, National Science Foundation, and Samsung. ON24 is headquartered in San Francisco, with offices in Washington, D.C., New York, London and Beijing. "Insight24®" -- your B2B rich media network for information, intelligence and insight -- is a trademark of ON24, Inc. Contact: MEDIA CONTACTS:
Cece Salomon-Lee
ON24, Inc.
Phone: 415-369-8332
Email Contact
Curtis Sparrer
Connecting Point Communications
Phone: 415-442-4034
Email Contact
Source: ON24, Inc.
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