Press ReleaseSource: BISSELL Homecare, Inc.

BISSELL(R) Introduces Revolutionary V-Shaped Vacuum for Advanced Cleaning Performance
Friday September 26, 2008 8:00 am ET

Now's the Time to Toss Out That Old Broom and Dustpan!

GRAND RAPIDS, MI--(MARKET WIRE)--Sep 26, 2008 -- The last 10 years have seen unprecedented change and growth in the vacuum cleaner market, fueled by new product innovation that has prompted many consumers to upgrade their older machines. Today, BISSELL introduces the Versus(TM) Bare Floor Vacuum and ups the ante with a patented v-shaped base design that maximizes floor-cleaning performance.

Source: BISSELL Homecare, Inc.


(click to enlarge)
BISSELL Versus

· http://www.bissell.com
     
 
Traditional stick vacuums push large debris along the floor, often forcing dirt and dust into corners and along baseboards, where the debris has to be manually swept up with a broom and dustpan. The Versus Bare Floor Vacuum was created to easily and quickly pick up what other vacuums tend to miss. Its unique v-shaped base makes it ideal to use when cleaning up large and small debris in hard-to-reach places. The Versus Bare Floor Vacuum works by forcing large debris, such as pasta or cereal, into its center suction path, while finer debris is suctioned at and along the arms of the base. The result from this high-powered bare floor vacuum is cleaner corners and baseboards -- no broom and dustpan required!

"BISSELL is an innovator in the floor-care industry, and the Versus Bare Floor Vacuum is one of our many products that provide a better cleaning solution for consumers," says Jim Krzeminski, BISSELL's executive vice president of product development, sales and marketing. "It is truly a unique and revolutionary bare floor vacuum that provides greater ease in edge-to-edge cleaning along baseboards; around corners, tables and chairs; and in other hard-to-reach spaces."

Vacuum features include:

-- 12-amp motor provides the cleaning power of a traditional upright vacuum with the added convenience of a smaller, lightweight body

-- Increased air flow and suction, which are particularly good for picking up fine debris

-- Durable stretch hose makes above-floor cleaning possible

-- No messy filters -- when cleaning is finished, the dirt container is easily removed and emptied

The Versus Bare Floor Vacuum retails for $79.99 and can be purchased on the Home Shopping Network (HSN) in August and at retailers nationwide in September. To learn more about the Versus Bare Floor Vacuum and BISSELL's complete line of floor-care products, visit www.bissell.com.

About BISSELL Homecare, Inc.

A 132-year-old company, Grand Rapids-based BISSELL Homecare, Inc., is a floor-care innovator and international manufacturer of home-cleaning products, including sweepers, vacuums, deep-cleaning machines and cleaning formulas sold at retail locations nationwide. The company, in its fourth generation of family leadership, is the seventh-oldest privately held manufacturing company in the United States.

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Contact:
     CONTACT:
     Beth Jester
     (616) 791-1572
      
     Lisa Mabe
     (336) 774-9434
      
     Kathleen Moriarty
     (336) 774-9215
      

Source: BISSELL Homecare, Inc.


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