NEW YORK, NY--(MARKET WIRE)--Apr 15, 2008 -- Ckrush Inc. (OTC BB:
CKRU.OB -
News), an entertainment
and social media content company, announced the formation
of Ckrush Social,
an agency dedicated to helping brands harness the power
of social media in
an authentic fashion. Ckrush has close to one million registered
users
across three of their own social media properties -- Audiostreet.net,
Mixstreet.net and LiveMansion.com. Potentially using these
users as a
base, Ckrush Social can "prime the pump" for new social
networks and use
their experience and insight to shepard brands through the
complicated
social media space.
"The hardest part of building a successful social media
property is
obtaining the first twenty-five thousand users," says Jonathan
Ressler,
Chief Marketing Officer of Ckrush, Inc. "By tapping into
our network of a
million users, we virtually guarantee that any new social
media property,
whether it is a social network, mobile application, video
sharing or
anything else, will have tens of thousands of users within
a few months
which can translate to a cost savings in the millions of
dollars in
marketing spend."
This strategy has already been proven successful for the
launch of the Hard
Rock Hotel San Diego. Ckrush's emerging band social media
property,
Audiostreet.net launched an online battle of the bands where
the Grand
Prize was opening for the Black Eyed Peas at the grand opening
party for
the hotel. Over the course of 4 months, close to 5,000 bands
signed up for
the competition and reached over 15 million targeted consumers
who
participated in the program.
In addition to social networks, Audiostreet.net, Mixstreet.net
and
LiveMansion.com, Ckrush also produced 3 major motion pictures
in the past
18 months including Artie Lange's "Beer League," "Pledge
This" starring
Paris Hilton and "TV the Movie" from Steve O and the team
at "Jackass."
Ckrush is also the group behind "Live Mansion The Movie,"
the first feature
film produced by an online community. The film, which was
cast online, is
being Executive Produced by industry legend Spike Lee. Ckrush
has also
executed online promotions utilizing their social media
properties for
Paramount, Universal, Hard Rock, Michael Eisner's Tornante
Company and many
other major entertainment brands.
About Ckrush
Ckrush is an innovative entertainment and interactive media
group at the
forefront of the convergence of entertainment content with
social media,
online communities and digital technology. Ckrush produces
feature films
and other content and develops and maintains websites, including
online
communities primarily geared towards young adults 18-34.
Ckrush's fully
interactive online communities include
"LiveMansion.com"(http://www.livemansion.com/),
"AudioStreet.net"
(http://www.audiostreet.net/)
and "MixStreet.net"
(http://www.mixstreet.net/).
The Company also is helping brands to
communicate effectively with consumers through social media
applications.
Ckrush's feature film productions include "Beer League,"
starring Artie
Lange; "National Lampoon's TV the Movie," starring Steve
O and Wee Man of
"Jackass" fame; and "National Lampoon's Pledge This," starring
Paris
Hilton. Ckrush services also include website design, development,
hosting,
advertising and media placement. For additional information,
please visit
www.ckrush.net.
Forward-Looking Statements
Except for historical matters contained herein, the matters
discussed in
this press release are forward-looking and are made pursuant
to the safe
harbor provisions of the Private Securities Litigation Reform
Act of 1995.
Investors are cautioned that these forward-looking statements
reflect
numerous assumptions and involve risks and uncertainties
that may affect
Ckrush and its subsidiary businesses and prospects and cause
actual results
to differ materially from these forward-looking statements.
Among the
factors that could cause actual results to differ are: Ckrush's
operating
history; competition; low barriers to entry; reliance on
strategic
relationships; rapid technological changes; inability to
complete
transactions on favorable terms and those risks discussed
in the Company's
filings.