LOS ANGELES, CA--(MARKET WIRE)--Apr 10, 2008 -- Rare Natural Care, Inc. today announced that its new vegan, organic RARE2B® skin care line was honored with the Best of Show Award at the recent Natural Products Expo West, which took place March 14-16, 2008 in Anaheim, Calif.

Source: Rare Natural Care, Inc.
Rare Natural Care, Inc.'s new vegan, organic RARE2B skin care line was honored by VegNews with the Best of Show Award at the recent Natural Products Expo West, which took place March 14-16, 2008 in Anaheim, Calif. ·  Rare Natural web site

A team of editors for the vegetarian lifestyle magazine VegNews scoured products at Expo West, the industry's largest natural products trade show with 3,400 exhibitors, and singled out just 12 winners for the Best of Show honor. The RARE2B Travel Kit ($50) received the award and contains 1-oz. tubes of four products from the RARE2B line: Hydrating Day Cream, Restorative Night Cream, Detox Facial Mask, and Body Lotion.

"Rare Natural Care is a leader in the natural skin care industry and continues to develop high-quality vegetarian products. We are pleased to honor their accomplishments with a VegNews Best of Show Award," said VegNews Publisher Joseph Connelly.

Suitable for all skin types, RARE2B's 100 percent natural, vegan products contain no harmful chemicals and produce a firming effect on the skin. RARE2B's Hydrating Day Cream is a non-greasy moisturizer with essential botanical and marine elements. It helps nourish the skin and protects against environmental pollutants. The Restorative Night Cream is composed of various extracts of the olive tree and premier botanicals to help restore and rejuvenate the skin, stimulate collagen and prevent wrinkles. The rich botanical ingredients in RARE2B's extraordinary Detox Facial Mask draws out impurities, and serves to cleanse, exfoliate, nourish and regenerate skin. Its texture is smooth and non-chalky. RARE2B's silky Body Lotion moisturizes and softens the skin, firming and regenerating it at the same time.

"Winning the Natural Products Expo West Best of Show Award is a nice affirmation that RARE2B is delivering outstanding products," said Jasmin Saidi, Rare Natural Care, Inc.'s vice president. "We are honored that the editors of VegNews have recommended RARE2B to vegetarians and all people desiring an organic, vegan skin care line."

Family-owned Rare Natural Care, Inc. is committed to providing excellent natural products and continues to search for highly effective natural ingredients to create new products. The company recently introduced the new RARE2B eye gel which contains Acacia Senegal Gum to lift and tighten the skin around the eyes immediately and for several hours afterwards. The eye gel also contains Citrulus Lanatus Extract (watermelon fruit), which protects the skin cells from damage caused by UV-light induced free radicals. A facial cleanser and facial toner will be added to the RARE2B line next.

For more information or to purchase RARE2B products, visit www.rarenatural.com or call 310-839-2696.

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