|
| ||||||||||||||
Apartments.com Selects IBM Software to Meet Demand for Comprehensive, Timely Rental Information IBM Information Server Opens Door to Growth, Flexibility and New Business Opportunities ARMONK, NY--(MARKET WIRE)--Jan 11, 2008 -- IBM (NYSE:IBM - News) announced today that Apartments.com, the
most visited
national apartment Internet listing subscription service,
has selected IBM
information integration software to support its rapid business
growth and
meet increasing demand for accurate and comprehensive listing
information
from renters, property management companies, newspapers
and partners. Apartments.com is using IBM Information Server, IBM's first-of-a-kind information integration software platform, to transform and deliver timely apartment listing information as part of an aggressive information technology project that will help the company capitalize on new business opportunities and better serve its customers and partners. "To be more competitive in the marketplace and more efficiently get accurate rental information and visual listings online, we required an information integration solution with the flexibility to help us transform and cleanse our rental data from among all the many different formats in which it is received," said Pat Anderson, chief technical officer, Apartments.com. "IBM Information Server takes a time-consuming, often resource intensive process and effectively automates it on demand helping us drive our business with consistent, high quality data that all of our business processes depend upon." Apartments.com chose IBM Information Server to combine rental data from both end users and property management firms so it can be integrated with the company's current applications and database. The new information integration platform allows them to quickly transform and cleanse incoming and outgoing data feeds, ensuring information is accurate and in a standardized format. The availability of consistent and accurate rental data also makes it easier for Apartments.com partners. For example, Apartments.com partners with more than 10,000 Web sites to make rental listings available to as many renters as possible and increase its advertisers' exposure across the Web. Using IBM Information Server, Apartments.com will be able to deliver accurate, real-time apartment rental information to all of its partners. IBM Information Server is currently available from IBM and IBM Business Partners. For more information, visit www.ibm.com/software/data/integration/info_server/ Contact: Contact:
Holli Haswell
hhaswell@us.ibm.com
512-286-3265
Source: IBM
| ||||||||||||||