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RONA believes a tool belt befits both genders. The company is Canada's top home improvement retailer (ahead of Home Depot of Canada) with about 695 franchised, affiliated, and corporate stores. Looking beyond traditional male customers, RONA stores court women shoppers (more than half of its customers) with features such as decorator boutiques and product displays set for the average woman's eye level. The stores range in format from small RONA L'express shops to RONA L'entrepôt big-box outlets and the retailer carries some 2,000 RONA-branded products. Founded in 1939, RONA generates about 40% of its sales from distribution. RONA has employed an aggressive acquisition strategy to expand throughout Canada.
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| | | Contact Information | |
Address: |
220 Chemin du Tremblay
Boucherville, Quebec J4B 8H7, Canada
| | Phone: | 514-599-5100 | | Fax: | 514-599-5110 |
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| Financial
Highlights | | Fiscal Year End: | December | | Revenue (2008): | 4000.00 M | | Revenue Growth (1 yr): | (-17.90%) | | Employees (2008): | 21,000 | | Employee Growth (1 yr): | 25.70% |
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Key People
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Chairman:
Jean R. Gaulin
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President, CEO, and Director:
Robert Dutton
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EVP and CFO:
Claude Guévin
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