|
Fulcrum Analytics offers database marketing tools and services that gather, manage, and analyze customer relationship management (CRM) data for clients in such industries as manufacturing, retail, financial services, and health care. Clients also rely on Fulcrum Analytics to help them design effective marketing campaigns to gain new customers. Additionally, the company operates Fulcrum Warranty Solutions, a division dedicated to clients that offer extended warranty service plans. Founded as BKG/Michigan in 1993, the company is backed by investment firm Wand Partners (of which chairman Bruce Schnitzer is general partner).
|
| | | Contact Information | |
Address: |
70 W. 40th St.
New York, NY 10018-2621
| | Phone: | 212-651-7000 | | Fax: | 212-651-7049 |
|
| Financial
Highlights | | Fiscal Year End: | December | | Revenue (2008): | 11.20 M | | Employees (2008): | 43 |
|
|
Key People
| | • |
Chairman:
Bruce W. Schnitzer
| | • |
CEO:
David King
| | • |
VP Customer Research and Operations:
Tara Piazza
|
|
|
