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Who needs vowels? 'mktg, inc.', formerly CoActive Marketing Group, provides a menu of integrated marketing services, primarily for manufacturers of packaged goods and consumer products. Services provided by 'mktg' include strategic consulting, direct marketing, sales promotion (sampling and sweepstakes), event marketing, multicultural marketing, and interactive services. It designs and coordinates displays, artwork, and sales campaigns on a local, regional, and national level. One client, Diageo North America, has historically accounted for more than half of the company's revenues. Other customers have included Nintendo, Pepsi-Cola, and Procter & Gamble.
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Address: |
75 Ninth Ave.
New York, NY 10011
| | Phone: | 212-660-3800 | | Fax: | 212-660-3878 |
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| Financial
Highlights | | Fiscal Year End: | March | | Revenue (2008): | 85.50 M | | Revenue Growth (1 yr): | (-10.80%) | | Employees (2008): | 4,770 | | Employee Growth (1 yr): | 5.00% |
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Key People
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President and Director:
Charles Horsey
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EVP New Business:
Neil Callahan
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