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Kids like to stay away when education is involved, but this firm hopes they go where the action is. Action Products International (API) designs, makes, and markets educational products with a focus on science, nature, and space. Toys include Climb@Tron suction-cup climbing robots, Space Voyagers astronaut action figures, I Dig Dinosaurs excavation kits, and puzzle-like wood kits. Toy stores, museum shops, and other specialty retailers are part of API's worldwide customer base. The firm also competes in the medical supply market through its Action Healthcare Products subsidiary. Challenged by falling sales and tightened credit, API announced in late 2009 that it would be liquidating its toy business.
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Address: |
1101 N. Keller Rd., Ste. E
Orlando, FL 32810
| | Phone: | 407-660-7200 | | Fax: | |
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| Financial
Highlights | | Fiscal Year End: | December | | Revenue (2008): | 5.40 M | | Revenue Growth (1 yr): | (-11.40%) | | Employees (2008): | 29 | | Employee Growth (1 yr): | (-9.40%) |
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Key People
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Principal Restructuring Officer:
Warren Kaplan
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President:
Bob Muniz
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Public Relations and Marketing Manager:
Wendy Jo Moyer
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