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Fruit of the Loom wants to be in your drawers. In addition to its mainstay basics -- underwear made under the BVD, Fruit of the Loom, and Lofteez names -- its products include activewear, casual wear, and children's underwear sold under names such as Russell, Loom Fit For Me, Funpals, Fungals, and Underoos (which feature characters Batman, Scooby-Doo, SpongeBob, and Dora the Explorer). Fruit of the Loom's products are sold primarily in North America through discount and mass merchandisers the likes of Wal-Mart and Target, as well as to department stores, wholesale clubs, and screen printers. To trim costs, Fruit of the Loom uses Latin American production. Warren Buffett's Berkshire Hathaway owns the company.
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| | | Contact Information | |
Address: |
1 Fruit of the Loom Dr.
Bowling Green, KY 42103
| | Phone: | 270-781-6400 | | Fax: | 270-781-6588 |
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| Financial
Highlights | | Fiscal Year End: | December |
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Key People
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President and CEO:
John B. Holland
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EVP and CFO:
G. William Newton
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