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This company offers a multicultural aura to its clients' marketing efforts. GlobalHue is one of the leading multicultural advertising agencies in the US, providing creative ad work and marketing plans targeting African American, Hispanic, and Asian American consumers. It also creates ads focused on gay and lesbian consumers as well as the general youth market. The agency made headlines in early 2007 when it landed the coveted multicultural creative account belonging to Wal-Mart. GlobalHue was created in 2002 through the merger of several multicultural shops, including the Don Coleman Agency, Innovasia Communications, and Montemayor y Asociados. Advertising giant Interpublic Group owns 49% of the company.
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Address: |
4000 Town Center, Ste. 1600
Southfield, MI 48075
| | Phone: | 248-223-8900 | | Fax: | 248-304-5960 |
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| Financial
Highlights | | Fiscal Year End: | December | | Revenue (2007): | 818.20 M | | Employees (2007): | 1,987 |
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Key People
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Chairman and CEO:
Donald A. (Don) Coleman
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SVP Legal Counsel and Operations:
Robb Chavis
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Vice Chairman, GlobalHue Asian:
Elcid Choi
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