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Irwin Toy successor iToys is spinning happily again. Once a publicly traded company, Irwin Toy filed for bankruptcy protection with the Canadian courts in 2002, 18 months after being sold to a Canadian investment firm in 2001. Banking on the Irwin Toy name's 75 years of brand recognition, brothers George and Peter Irwin, sons of the company's founder, re-purchased the rights to the Irwin Toy name in 2003. They have since taken the business back to the basics as a newly formed, private company. iToys's best-known products include I-Top (an electronic-spinning top programmed with four games), Baby So Real, and Girl Zone. iToys launched a new toy line in 2009 named Biggest Loser.
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905 King St. West, Ste. 700
Toronto, Ontario M6K 3G9, Canada
| | Phone: | 416-703-5886 | | Fax: | 416-703-5147 |
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Highlights | | Fiscal Year End: | February |
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