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Industry Center - Cleaning Products
Industry Center > Cleaning Products > Amway Corporation Company Profile
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Amway Corporation Company Profile
Selling makeup and vitamins to friends and family is a way of life at Amway. One of the world's largest direct-sales businesses, Amway boasts more than 3 million independent business owners (IBOs) who sell as many as 450 personal care, home care, nutrition, and commercial products. Amway also markets products and services of other companies in more than 80 countries. Revival-like techniques are used to motivate its distributors (mostly part-timers) to sell products and find new recruits. Founder Richard DeVos and the Van Andel family own Amway and its parent company, Alticor (created in 2000). Steve Van Andel is chairman of Amway, while Doug DeVos is its president.
Contact Information
Address: 7575 Fulton St. East
Ada, MI 49355-0001
Phone:616-787-6000
Fax:616-682-4000
Key People
Chairman: Steve Van Andel
President: Doug DeVos
COO: Al Koop
Industry Information
Sector: Consumer Goods
Industry: Cleaning Products
Top Competitors
Avon Products, Inc. (avp)
Mary Kay Inc.
The Procter & Gamble Company (pg)
 


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