Item 7.01 Regulation FD Disclosure.

First Financial is furnishing management's presentation materials, which will be used from time to time during visits with investors, analysts, and other interested parties. The full text of the presentation is attached hereto as Exhibit 99.1 and is incorporated herein by reference. The presentation is also available on First Financial's website under the Investor Relations section at www.firstfinancialholdings.com.

The information furnished in this Item 7.01 shall not be deemed "filed" for purposes of Section 18 of the Securities and Exchange Act of 1934, as amended, or otherwise subject to the liabilities of that Section, nor shall such information be deemed incorporated by reference in any filing under the Securities Act of 1933, as amended.