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| DHX > SEC Filings for DHX > Form 10-K on 4-Feb-2013 | All Recent SEC Filings |
4-Feb-2013
Annual Report
The following discussion should be read in conjunction with our consolidated
financial statements and the related notes included elsewhere in this report.
See also "Note Concerning Forward-Looking Statements."
Information contained herein contains forward-looking statements. You should not
place undue reliance on those statements because they are subject to numerous
uncertainties and factors relating to our operations and business environment,
all of which are difficult to predict and many of which are beyond our control.
Forward-looking statements include, without limitation, information concerning
our possible or assumed future results of operations, including descriptions of
our business strategy. These statements often include words such as "may,"
"will," "should," "believe," "expect," "anticipate," "intend," "plan,"
"estimate" or similar expressions. These statements are based on assumptions
that we have made in light of our experience in the industry as well as our
perceptions of historical trends, current conditions, expected future
developments and other factors we believe are appropriate under the
circumstances. Although we believe that these forward-looking statements are
based on reasonable assumptions, you should be aware that many factors could
affect our actual financial results or results of operations and could cause
actual results to differ materially from those in the forward-looking
statements. These factors include, but are not limited to, competition from
existing and future competitors in the highly competitive market in which we
operate, failure to adapt our business model to keep pace with rapid changes in
the recruiting and career services business, failure to maintain and develop our
reputation and brand recognition, failure to increase or maintain the number of
customers who purchase recruitment packages, cyclicality or downturns in the
economy or industries we serve, failure to attract qualified professionals to
our websites or grow the number of qualified professionals who use our websites,
failure to successfully identify or integrate acquisitions, U.S. and foreign
government regulation of the Internet and taxation, our ability to borrow funds
under our revolving credit facility or refinance our indebtedness and
restrictions on our current and future operations under such indebtedness. These
factors and others are discussed in this Annual Report on Form 10-K under the
headings "Risk Factors," "Forward-Looking Statements" and "Management's
Discussion and Analysis of Financial Condition and Results of Operations."
You should keep in mind that any forward-looking statement made by us herein, or
elsewhere, speaks only as of the date on which it is made. New risks and
uncertainties come up from time to time, and it is impossible to predict these
events or how they may affect us. We have no obligation to update any
forward-looking statements after the date hereof, except as required by federal
securities laws.
Overview
We are a leading provider of specialized websites for select professional
communities. Through our online communities, professionals can manage their
careers by finding relevant job opportunities and by building their knowledge
through original and community-shared content. Our websites enable employers,
recruiters, staffing agencies, consulting firms and marketing professionals to
effectively target and reach highly-valued audiences.
In online recruitment, we target employment categories in which there is a
long-term scarcity of highly skilled, highly qualified professionals relative to
market demand. Our websites serve as online marketplaces where employers and
recruiters find and recruit prospective employees, and where professionals find
relevant job opportunities and information to further their careers.
In online media, we serve the technology community and the marketing and
advertising professionals who want to reach this audience where they create,
improve, compare and distribute Open Source software or debate and discuss
current news and issues.
Our websites offer job postings, news and content, Open Source software, career
development and recruiting services tailored to the specific needs of the
professional community that each website serves.
Through our predecessors, we have been in the recruiting and career development
business for more than 22 years. Based on our operating structure, we have
identified three reportable segments under the Segment Reporting topic of the
FASB ASC. Our reportable segments include Tech & Clearance (which includes
Dice.com, ClearanceJobs.com and Slashdot Media (from the date of acquisition)),
Finance (which includes eFinancialCareers' global service), and Energy (which
includes WorldwideWorker and Rigzone, which were combined into one service under
the Rigzone brand and website in January 2012). Targeted Job Fairs, Health
Callings (acquired as AllHealthcareJobs in June 2009), and WorkDigital (acquired
in October 2012) do not meet certain quantitative thresholds, and therefore are
reported in the aggregate in Other.
Our Revenues and Expenses
We derive the majority of our revenues from customers who pay fees, either
annually, quarterly or monthly, to post jobs on our websites and to access our
searchable databases of resumes. Our fees vary by customer based on the number
of individual users of our databases of resumes, the number and type of job
postings purchased and the terms of the package purchased. Our Tech & Clearance
segment sells recruitment packages that include both access to our databases of
resumes and Open Web profiles, as well as job posting capabilities. Our Finance
and Energy segments sell job postings and access to our resume databases either
as part of a package or individually. We believe the key metrics that are
material to an analysis of our businesses are our total number of recruitment
package customers and the revenue, on average, that these customers generate. At
December 31, 2012, Dice.com had approximately 8,400 total recruitment package
customers, and our other websites collectively served approximately 3,500
customers, including some customers who are also customers of Dice.com, as of
the same date. Customers who buy multiple products or services are counted
individually. Deferred revenue is a key metric of our business as it indicates a
level of sales already made that will be recognized as revenue in the future.
Deferred revenue reflects the impact of our ability to sign customers to
long-term contracts. We recorded deferred revenue of $69.4 million and $60.9
million at December 31, 2012 and December 31, 2011, respectively.
We also generate revenue from advertising on our various websites or from lead
generation and marketing solutions provided to our customers. Advertisements
include various forms of rich media and banner advertising, text links,
sponsorships, and custom content marketing solutions. Lead generation
information utilizes advertising and other methods to deliver leads to a
customer.
Our ability to continue to grow our revenues will largely depend on our ability
to grow our customer bases in the markets in which we operate by acquiring new
recruitment package customers and advertisers while retaining a high proportion
of the customers we currently serve, and to expand the breadth of services our
customers purchase from us. We continue to make investments in our business and
infrastructure to help us achieve our long-term growth objectives.
Other material factors that may affect our results of operations include our
ability to attract qualified professionals that become engaged with our websites
and our ability to attract customers with relevant job opportunities. The more
qualified professionals that use our websites, the more attractive our websites
become to employers and advertisers, which in turn makes them more likely to
become our customers, resulting positively on our results of operations. If we
are unable to continue to attract qualified professionals to engage with our
websites, our customers may no longer find our services attractive, which could
have a negative impact on our results of operations. Additionally, we need to
ensure that our websites remain relevant in order to attract qualified
professionals to our websites and to engage them in high-valued tasks such as
posting resumes and/or applying to jobs.
The largest components of our expenses are personnel costs and marketing and
sales expenditures. Personnel costs consist of salaries, benefits, and incentive
compensation for our employees, including commissions for salespeople. Personnel
costs are categorized in our statement of operations based on each employee's
principal function. Marketing expenditures primarily consist of online
advertising and direct mailing programs.
Critical Accounting Policies
This discussion of our financial condition and results of operations is based
upon our consolidated financial statements, which have been prepared in
accordance with U.S. GAAP. The preparation of these financial statements
requires us to make estimates, judgments and assumptions that affect the
reported amount of assets, liabilities, revenues and expenses and related
disclosure of contingent assets and liabilities. On an ongoing basis, we
evaluate our estimates, including those related to revenue, goodwill and
intangible assets, stock-based compensation and income taxes. We based our
estimates of the carrying value of certain assets and liabilities on historical
experience and on various other assumptions that we believe are reasonable. In
many cases, we could reasonably have used different accounting policies and
estimates. In some cases, changes in the
accounting estimates are reasonably likely to occur from period to period. Our
actual results may differ from these estimates under different assumptions or
conditions. We believe the following critical accounting policies affect our
more significant judgments used in the preparation of our consolidated financial
statements.
Revenue Recognition
We recognize revenues when persuasive evidence of an agreement exists, delivery
of service has occurred, the sales price is fixed or determinable and
collectability is reasonably assured. Payments received in advance of services
being rendered are recorded as deferred revenue and recognized generally on a
straight-line basis over the service period. We generate a majority of our
revenue from the sale of recruitment packages.
Recruitment package revenues are derived from the sale to recruiters and
employers a combination of job postings and access to a searchable database of
candidates on our Dice, Rigzone, eFinancialCareers, ClearanceJobs, and Health
Callings websites. Certain of our arrangements include multiple deliverables,
which consist of the ability to post jobs and access to a searchable database of
candidates. We determine the units of accounting for multiple element
arrangements in accordance with the Multiple-Deliverable Revenue Arrangements
subtopic of the FASB ASC. Specifically, we consider a delivered item as a
separate unit of accounting if it has value to the customer on a standalone
basis. Our arrangements do not include a general right of return. Services to
customers buying a package of available job postings and access to the database
are delivered over the same period and revenue is recognized ratably over the
length of the underlying contract, typically from one to 12 months. The
separation of the package into two deliverables results in no change in revenue
recognition since delivery of the two services occurs over the same time period.
Revenue from the sale of classified job postings is recognized ratably over the
length of the contract or the period of actual usage. Revenue from recruitment
events is recognized when the event is held. Advertising revenue is recognized
over the period in which the advertisements are displayed on the websites or at
the time leads are delivered to our customers.
Fair Value of Acquired Businesses
We completed the acquisition of Dice Inc. in 2005, eFinancialGroup in 2006,
Health Callings in 2009, WorldwideWorker and Rigzone in 2010, and FINS.com,
Slashdot Media, and WorkDigital in 2012. FASB ASC topic on Business Combinations
requires acquired businesses to be recorded at fair value by the acquiring
entity. The Business Combinations topic also requires that intangible assets
that meet the legal or separable criterion be separately recognized on the
financial statements at their fair value, and provides guidance on the types of
intangible assets subject to recognition. A significant component of the value
of these acquired businesses has been allocated to intangible assets.
The significant assets acquired and liabilities assumed from our acquisitions
consist of intangible assets, goodwill, deferred revenue and contingent
consideration. Fair values of the technology and trademarks were determined
using a profit allocation methodology which estimates the value of the trademark
and brand name by capitalizing the profits saved because the company owns the
asset. Fair values of the customer lists and relationships were estimated using
the discounted cash flow method based on projections of the amounts and timing
of future revenues and cash flows, discount rates and other assumptions as
deemed appropriate. Fair values of the candidate database were determined based
on the estimated cost to acquire a seeker applied to the number of active
seekers as of the acquisition date. Fair values of the content databases were
determined based on the estimated cost required to recreate the content. The
acquired deferred revenue is recorded at fair value as it represents an assumed
legal obligation. We estimated our obligation related to deferred revenue using
the cost build-up approach which determines fair value by estimating the costs
related to fulfilling the obligation plus a reasonable profit margin. The
estimated costs to fulfill our deferred revenue obligation were based on our
expected future costs to fulfill our obligation to our customers. Contingent
consideration is an obligation to transfer assets or equity interests to the
former owners if certain future operating and financial goals are met. The fair
value of the contingent consideration is determined based on management's
estimation that certain events will occur and certain financial metrics will be
reached. Goodwill is the amount of purchase price paid for an acquisition that
exceeds the estimated fair value of the net identified tangible and intangible
assets acquired.
The remaining useful life of the technology was determined through review of the
technology roadmaps, the pattern of projected economic benefit of each existing
technology asset, and the time period over which the majority of the
undiscounted cash flows are projected to be achieved. The remaining useful life
of the trademarks and brand names was determined based on the estimated time
period over which each asset is projected to be used, the pattern of projected
economic benefit, and the time period over which the majority of the
undiscounted cash flows are projected to be achieved. The remaining useful life
of the customer list was determined based on the projected customer attrition
rates, the pattern of projected economic benefit of each list and the time
period over which the majority of the undiscounted cash flows are projected to
be achieved.
Determining the fair value for these specifically identified intangible assets
involves significant professional judgment, estimates and projections related to
the valuation to be applied to intangible assets such as customer lists,
technology and trade names. The subjective nature of management's assumptions
increases the risk associated with estimates surrounding the
projected performance of the acquired entity. Additionally, as we amortize the
finite-lived intangible assets over time, the purchase accounting allocation
directly impacts the amortization expense we record on our financial statements.
Goodwill
As a result of our various acquisitions, we have recorded goodwill. We record
goodwill when the purchase price paid for an acquisition exceeds the estimated
fair value of the net identified tangible and intangible assets acquired.
We determine whether the carrying value of recorded goodwill is impaired on an
annual basis or more frequently if indicators of potential impairment exist. In
testing goodwill for impairment, a qualitative assessment can be performed and
if it is determined that the fair value of the reporting unit is more likely
than not less than the carrying amount, the two step impairment test is
required. The first step of the impairment review process compares the fair
value of the reporting unit in which the goodwill resides to the carrying value
of that reporting unit. The second step measures the amount of impairment loss,
if any, by comparing the implied fair value of the reporting unit goodwill with
its carrying amount. Our annual impairment test for the goodwill from the 2005
Dice Inc. acquisition is performed as of August 31 by comparing the goodwill
recorded from the 2005 acquisition to the fair value of the DCS Online and
Targeted Job Fairs reporting units. The annual impairment test performed as of
August 31, 2012 resulted in no impairment. The goodwill at the
eFinancialCareers' international business and eFinancialCareers' North American
business was primarily the result of the eFinancialGroup acquisition in October
2006. Goodwill at the Health Callings reporting unit is the result of the
acquisition of Health Callings assets in June 2009. The goodwill at the Energy
segment is the result of the WorldwideWorker and Rigzone acquisitions during
2010. The annual test of impairment of goodwill from the eFinancialGroup, Health
Callings, WorldwideWorker, and Rigzone acquisitions is performed as of
October 31 by comparing the goodwill recorded from these acquisitions to the
fair value of the respective reporting units. The annual impairment test
performed as of October 31, 2012 resulted in no impairment. The fair value of
each reporting unit was in excess of the carrying value. Goodwill resulting from
the 2012 acquisitions of FINS, Slashdot Media, and WorkDigital will be tested
annually for impairment beginning on October 31, 2013.
The determination of whether or not goodwill has become impaired involves a
significant level of judgment in the assumptions underlying the approach used to
determine the value of our reporting units. Fair values are determined either by
using a discounted cash flow methodology or by using a combination of a
discounted cash flow methodology and a market comparable method. The discounted
cash flow methodology is based on projections of the amounts and timing of
future revenues and cash flows, assumed discount rates and other assumptions as
deemed appropriate. We consider factors such as historical performance,
anticipated market conditions, operating expense trends and capital expenditure
requirements. Additionally, the discounted cash flows analysis takes into
consideration cash expenditures for product development, other technological
updates and advancements to our websites and investments to improve our
candidate databases. The market comparable method indicates the fair value of a
business by comparing it to publicly traded companies in similar lines of
business or to comparable transactions or assets. Considerations for factors
such as size, growth, profitability, risk and return on investment are analyzed
and compared to the comparable businesses and adjustments are made. A market
value of invested capital of the publicly traded companies is calculated and
then applied to the entity's operating results to arrive at an estimate of
value. Changes in our strategy and/or market conditions could significantly
impact these judgments and require adjustments to recorded amounts of goodwill.
Indefinite-Lived Acquired Intangible Assets
The indefinite-lived acquired intangible assets include the Dice trademarks and
brand name. The Dice.com trademark, trade name and domain name is one of the
most recognized names of online job boards. Since Dice's inception in 1991, the
brand has been recognized as a leader in recruiting and career development
services for technology and engineering professionals. Currently, the brand is
synonymous with the most specialized online marketplace for industry-specific
talent. The brand has a significant online and offline presence in online
recruiting and career development services. Considering the recognition and the
awareness of the Dice brand in the talent acquisition and staffing services
market, Dice's long operating history and the intended use of the Dice brand,
the remaining useful life of the Dice.com trademark, trade name and domain name
was determined to be indefinite.
We determine whether the carrying value of recorded indefinite-lived acquired
intangible assets is impaired on an annual basis or more frequently if
indicators of potential impairment exist. The impairment review process compares
the fair value of the indefinite-lived acquired intangible assets to its
carrying value. If the carrying value exceeds the fair value, an impairment loss
is recorded. The impairment test is performed annually as of August 31. No
impairment was indicated as of August 31, 2012.
The determination of whether or not indefinite-lived acquired intangible assets
have become impaired involves a significant level of judgment in the assumptions
underlying the approach used to determine the value of the indefinite-lived
acquired intangible assets. Fair values are determined using a profit allocation
methodology which estimates the value of the trademark and brand name by
capitalizing the profits saved because the company owns the asset. We consider
factors such as historical performance, anticipated market conditions, operating
expense trends and capital expenditure requirements. Changes in our strategy
and/or market conditions could significantly impact these judgments and require
adjustments to recorded amounts of intangible assets.
Income Taxes
We utilize the liability method of accounting for income taxes as set forth in
FASB ASC topic, Income Taxes. Under this method, deferred income taxes are
recognized for differences between the financial statement and tax bases of
assets and liabilities at enacted statutory tax rates in effect for the years in
which the differences are expected to reverse. The effect on deferred taxes of a
change in tax rates is recognized in income in the period that includes the
enactment date. In addition, valuation allowances are established when necessary
to reduce deferred tax assets to the amounts expected to be realized. We have
concluded that based on expected future results and the future reversals of
existing taxable temporary differences, it is more likely than not that the
deferred tax assets will be used in the future, net of valuation allowances.
Uncertain tax positions are evaluated and amounts are recorded when it is more
likely than not that the position will be sustained upon examination, including
resolutions of any related appeals or litigation processes, based on the
technical merits. Judgment is required in evaluating each uncertain tax position
to determine whether the more likely than not recognition threshold has been
met.
Stock and Stock Based Compensation
On April 20, 2012, at the Company's Annual Meeting of Stockholders, the
stockholders approved the Company's 2012 Omnibus Equity Award Plan. We have
granted stock options and restricted stock to certain of our employees,
consultants and directors. We follow the Compensation-Stock Compensation
subtopic of the FASB ASC. Compensation expense is recorded for stock awards made
to employees and directors in return for service to the Company. The expense is
measured at the fair value of the award on the date of grant and recognized as
compensation expense on a straight-line basis over the service period, which is
the vesting period. The fair value of options granted during the years ended
December 31, 2012, 2011, and 2010 was estimated on the grant date using
Black-Scholes option-pricing model with the weighted average assumption in the
table below. The use of an option valuation model includes highly subjective
assumptions based on long-term predictions, including the expected stock price
volatility and average life of each grant. The expected life of options granted
is derived from historical exercise behavior. The risk-free rate for periods
within the expected life of the option is based on the U.S. Treasury rates in
effect at the time of grant.
Year Ended December 31,
2012 2011 2010
The weighted average fair value of options granted $ 3.68 $ 6.33 $ 2.74
Dividend yield - % - % - %
Weighted average risk free interest rate 0.80 % 2.14 % 1.46 %
Weighted average expected volatility 49.92 % 50.16 % 48.74 %
Expected life (in years) 4.6 4.6 4.6
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Cyclicality
The labor market, online business-to-business advertising and certain of the
industries that we serve have historically experienced short-term cyclicality.
However, we believe that the economic and strategic value provided by online
career websites has led to an overall increase in the use of these services
during the most recent labor market cycle. That increased usage has somewhat
lessened the impact of cyclicality on our businesses as compared to traditional
offline competitors.
Any slowdown in recruitment activity that occurs will negatively impact our
revenues and results of operations. Alternatively, a decrease in the
unemployment rate or a labor shortage, including as a result of an increase in
job turnover, generally means that employers (including our customers) are
seeking to hire more individuals, which would generally lead to more job
postings and database licenses and have a positive impact on our revenues and
results of operations. Based on historical trends, improvements in labor markets
and the need for our services generally lag behind overall economic
improvements. Additionally, there has historically been a lag from the time
customers begin to increase purchases of our recruitment services and the impact
to our revenues due to the recognition of revenue occurring over the length of
the contract, which can be several months to a year.
The significant increase in the unemployment rate and general reduction in
recruitment activity experienced in 2008 through 2009 is an example of how
economic conditions can negatively impact our revenues and results of
operations. During
2010 and the first half of 2011, we saw a significant improvement in recruitment
activity, resulting in revenue and customer growth. In the second half of 2011,
and throughout 2012, we saw tougher market conditions in our finance segment and
a less urgent recruiting environment for technology professionals. If
recruitment activity continues to slow, our revenues and results of operations
will be negatively impacted.
In our media businesses, advertisers can generally terminate their contracts
with us at any time. Our advertisers' spending patterns tend to be cyclical,
reflecting overall macroeconomic conditions, seasonality and company-specific
budgeting and buying patterns. Our advertisers are also concentrated in the
technology sector and the economic conditions in this sector also impact their
spending decisions. Because we derive a large part of our Media revenue from
these advertisers, decreases in or delays of advertising spending could reduce
. . .
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