Summary of AUGME TECHNOLOGIES, INC.

Item 5.02 Departure of Directors or Certain Officers;
Election of Directors; Appointment of Certain Officers; Compensatory Agreements of Certain Officers.

On September 21, 2012, Augme Technologies, Inc. (the "Company") reported that Mr. Phil Rapp resigned as the Company's Executive Vice President of Strategic Planning. The Company also reported that, in conjunction with his resignation, the Company and Mr. Rapp entered into a Severance and General Release Agreement (the "Original Agreement").

On October 15, 2012, Mr. Rapp and the Company entered into an amendment to the Original Agreement. The purpose of the amendment was to include Geos Communications IP Holdings, Inc. as a party to the Original Agreement and to correct information relating to the period of time that Mr. Rapp has to exercise an option for the purchase of 347,222 shares of the Company's common stock at a price of $1.30 per share. The Original Agreement indicated that Mr. Rapp had a period of three months from the date of his separation from service to exercise the option, however the option was not granted from the Company's 2010 Incentive Stock Option Plan, which imposes this limitation. Instead, the right to exercise the option will expire in accordance with the terms of the Stock Option Agreement dated August 12, 2010. The Stock Option Agreement states that the right to purchase the shares of common stock subject to the option will expire on the day immediately preceding the 5th anniversary of the date of grant, which was August 12, 2010.

A copy of the amendment to the Original Agreement is attached to this current Report on Form 8-K as Exhibit 10.1.