Item 7.01 Regulation FD Disclosure.

On September 7, 2012 (the "Adoption Date"), Mark S. Howells, a director of Inventure Foods, Inc., a Delaware corporation ("Inventure"), adopted a pre-arranged stock trading plan (the "Plan") to sell 439,373 shares of Inventure's common stock held by Zella Tribe Limited Partnership, a family limited partnership controlled by Mr. Howells (the "Shares"). The Plan provides for the sale of (a) 325,000 Shares, by selling 5,078 Shares on each of the 63 trading days between the Adoption Date and December 6, 2012, with the remaining 5,086 Shares sold on December 7, 2012, and (b) 114,373 Shares, by selling 7,624 Shares on each of the 14 trading days beginning on December 10, 2012 and ending on December 30, 2012, with the remaining 7,637 Shares sold on December 31, 2012, at which time the Plan will terminate. Mr. Howells has advised Inventure that he is implementing the Plan for liquidity reasons and estate and tax planning purposes. Transactions under the Plan will be disclosed in Form 144 and Form 4 filings with the Securities and Exchange Commission. The Plan was adopted in accordance with the guidelines specified under Rule 10b5-1 of the Securities Exchange Act of 1934, as amended, and Inventure's policies regarding stock transactions. Rule 10b5-1 permits individuals who are not in possession of material, non-public information at the time the plan is adopted to establish pre-arranged plans to buy or sell company stock.