On August 16, 2012, WebMediaBrands Inc. (the "Company") amended its Amended and Restated Certificate of Incorporation to reduce the number of shares of common stock the Company is authorized to issue and to effect a one-for-seven reverse stock split of the Company's issued common stock. Effective as of 5:00 p.m. Eastern time on August 16, 2012, the number of shares of common stock, par value $0.01 per share, the Company is authorized to issue decreased from 75,000,000 shares to 18,750,000 shares.

As a result of the reverse stock split, each seven shares of common stock issued and outstanding as of 5:00 p.m. on August 16, 2012, were combined and converted into one share of common stock, par value $0.01 per share. Any stockholder who would otherwise be entitled to receive a fractional share as a result of the reverse stock split will be entitled to receive a cash payment in lieu of such fractional share. Each stockholder's percentage ownership in the Company and proportional voting power remains unchanged after the reverse stock split, except for minor changes and adjustments resulting from the treatment of fractional shares.

Immediately prior to the effectiveness of the reverse stock split, 42,902,316 shares of common stock were issued and outstanding. Immediately after the reverse stock split, 6,128,879 shares of common stock were issued and outstanding. Trading of WebMediaBrands's common stock on The Nasdaq Capital Market began on a split-adjusted basis at the open of trading on August 17, 2012. The new CUSIP number for the Company's common stock is 94770W209, and the ticker symbol remains "WEBM."

The summary above of the Certificate of Amendment is qualified in its entirety by reference to the full Certificate of Amendment, as filed with the Secretary of State of Delaware on August 16, 2012, a copy of which is attached hereto as Exhibit 3.1.1.

The disclosure provided in Item 3.03 above is incorporated herein by reference.

On August 15, 2012, WebMediaBrands Inc. issued a press release announcing the reverse stock split. A copy of the press release is attached hereto as Exhibit 99.1.

(d) Exhibits

Exhibit No.      Description
3.1.1            Certificate of Amendment of the Amended and Restated Certificate
                 of Incorporation, as filed with the Secretary of State of
                 Delaware on August 16, 2012.

99.1             Press Release dated August 15, 2012.