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HOT > SEC Filings for HOT > Form 10-Q on 30-Oct-2009All Recent SEC Filings

Show all filings for STARWOOD HOTEL & RESORTS WORLDWIDE INC | Request a Trial to NEW EDGAR Online Pro

Form 10-Q for STARWOOD HOTEL & RESORTS WORLDWIDE INC


30-Oct-2009

Quarterly Report


Item 2. Management's Discussion and Analysis of Financial Condition and Results of Operations.

Forward-Looking Statements
This report includes "forward-looking" statements, as that term is defined in the Private Securities Litigation Reform Act of 1995 or by the Securities and Exchange Commission in its rules, regulations and releases. Forward-looking statements are any statements other than statements of historical fact, including statements regarding our expectations, beliefs, hopes, intentions or strategies regarding the future. In some cases, forward-looking statements can be identified by the use of words such as "may," "will," "expects," "should," "believes," "plans," "anticipates," "estimates," "predicts," "potential," "continue," or other words of similar meaning. Forward-looking statements are subject to risks and uncertainties that could cause actual results to differ materially from those discussed in, or implied by, the forward-looking statements. Factors that might cause such a difference include, but are not limited to, general economic conditions, our financial and business prospects, our capital requirements, our financing prospects, our relationships with associates and labor unions, and those disclosed as risks in other reports filed by us with the Securities and Exchange Commission, including those described in Part I of our most recently filed Annual Report on Form 10-K. We caution readers that any such statements are based on currently available operational, financial and competitive information, and they should not place undue reliance on these forward-looking statements, which reflect management's opinion only as of the date on which they were made. Except as required by law, we disclaim any obligation to review or update these forward-looking statements to reflect events or circumstances as they occur.
RESULTS OF OPERATIONS
Management's Discussion and Analysis of Financial Condition and Results of Operations ("MD&A") discusses our consolidated financial statements, which have been prepared in accordance with accounting principles generally accepted in the United States. The preparation of these consolidated financial statements requires us to make estimates and assumptions that affect the reported amounts of assets and liabilities, the disclosure of contingent assets and liabilities at the date of the consolidated financial statements and the reported amounts of revenues and costs and expenses during the reporting periods. On an ongoing basis, we evaluate our estimates and judgments, including those relating to revenue recognition, bad debts, inventories, investments, plant, property and equipment, goodwill and intangible assets, income taxes, financing operations, frequent guest program liability, self-insurance claims payable, restructuring costs, retirement benefits and contingencies and litigation.
We base our estimates and judgments on historical experience and on various other factors that are believed to be reasonable under the circumstances, the results of which form the basis for making judgments about the carrying value of assets and liabilities that are not readily available from other sources. Actual results may differ from these estimates under different assumptions and conditions.
CRITICAL ACCOUNTING POLICIES We believe the following to be our critical accounting policies:
Revenue Recognition. Our revenues are primarily derived from the following sources: (1) hotel and resort revenues at our owned, leased and consolidated joint venture properties; (2) management and franchise revenues; (3) vacation ownership and residential revenues; (4) revenues from managed and franchised properties; and (5) other revenues which are ancillary to our operations. Generally, revenues are recognized when the services have been rendered. The following is a description of the composition of our revenues:
• Owned, Leased and Consolidated Joint Ventures - Represents revenue primarily derived from hotel operations, including the rental of rooms and food and beverage sales from owned, leased or consolidated joint venture hotels and resorts. Revenue is recognized when rooms are occupied and services have been rendered. These revenues are impacted by global economic conditions affecting the travel and hospitality industry as well as relative market share of the local competitive set of hotels. Revenue per available room ("REVPAR") is a leading indicator of revenue trends at owned, leased and consolidated joint venture hotels as it measures the period-over-period change in rooms revenue for comparable properties.

• Management and Franchise Revenues - Represents fees earned on hotels managed worldwide, usually under long-term contracts, franchise fees received in connection with the franchise of our Sheraton, Westin,


Four Points by Sheraton, Le Méridien, St. Regis, W, Luxury Collection, Aloft and Element brand names, termination fees and the amortization of deferred gains related to sold properties for which we have significant continuing involvement, offset by payments by us under performance and other guarantees. Management fees are comprised of a base fee, which is generally based on a percentage of gross revenues, and an incentive fee, which is generally based on the property's profitability. For any time during the year, when the provisions of our management contracts allow receipt of incentive fees upon termination, incentive fees are recognized for the fees due and earned as if the contract was terminated at that date, exclusive of any termination fees due or payable. Therefore, during periods prior to year-end, the incentive fees recorded may not be indicative of the eventual incentive fees that will be recognized at year-end as conditions and incentive hurdle calculations may not be final. Franchise fees are generally based on a percentage of hotel room revenues. As with hotel revenues discussed above, these revenue sources are affected by conditions impacting the travel and hospitality industry as well as competition from other hotel management and franchise companies.

• Vacation Ownership and Residential - We recognize revenue from Vacation Ownership Interests ("VOIs") sales and financings and the sales of residential units which are typically a component of mixed use projects that include a hotel. Such revenues are impacted by the state of the global economies and, in particular, the U.S. economy, as well as interest rate and other economic conditions affecting the lending market. Revenue is generally recognized upon the buyer's demonstration of a sufficient level of initial and continuing involvement. We determine the portion of revenues to recognize for sales accounted for under the percentage of completion method based on judgments and estimates including total project costs to complete. Additionally, we record reserves against these revenues based on expected default levels. Changes in costs could lead to adjustments to the percentage of completion status of a project, which may result in differences in the timing and amount of revenues recognized from the projects. We have also entered into licensing agreements with third-party developers to offer consumers branded condominiums or residences. Our fees from these agreements are generally based on the gross sales revenue of units sold.

• Revenues From Managed and Franchised Properties - These revenues represent reimbursements of costs incurred on behalf of managed hotel properties and franchisees. These costs relate primarily to payroll costs at managed properties where we are the employer. Since the reimbursements are made based upon the costs incurred with no added margin, these revenues and corresponding expenses have no effect on our operating income or our net income.

Frequent Guest Program. Starwood Preferred Guest ("SPG") is our frequent guest incentive marketing program. SPG members earn points based on spending at our properties, as incentives to first time buyers of VOIs and residences and through participation in affiliated programs. Points can be redeemed at substantially all of our owned, leased, managed and franchised properties as well as through other redemption opportunities with third parties, such as conversion to airline miles. Properties are charged a fee based on hotel guests' qualifying expenditures. Revenue is recognized by participating hotels and resorts when points are redeemed for hotel stays.
We, through the services of third-party actuarial analysts, determine the fair value of the future redemption obligation based on statistical formulas which project the timing of future point redemption based on historical experience, including an estimate of the "breakage" for points that will never be redeemed, and an estimate of the points that will eventually be redeemed as well as the cost of reimbursing hotels and other third parties in respect of other redemption opportunities for point redemptions. Actual expenditures for SPG may differ from the actuarially determined liability. The liability for the SPG program is included in other long-term liabilities and accrued expenses in the accompanying consolidated balance sheets. The total actuarially determined liability, including the estimated liability associated with the amended co-branded credit card agreement discussed in Liquidity and Capital Resources, as of September 30, 2009 and December 31, 2008 is $863 million and $662 million, respectively, of which $237 and $232 million, respectively, is included in accrued expenses. A 10% reduction in the "breakage" of points would result in an estimated increase of $86 million to the liability at September 30, 2009.


Long-Lived Assets. We evaluate the carrying value of our long-lived assets for impairment by comparing the expected undiscounted future cash flows of the assets to the net book value of the assets if certain trigger events occur. If the expected undiscounted future cash flows are less than the net book value of the assets, the excess of the net book value over the estimated fair value is charged to current earnings. Fair value is based upon discounted cash flows of the assets at a rate deemed reasonable for the type of asset and prevailing market conditions, appraisals and, if appropriate, current estimated net sales proceeds from pending offers. We evaluate the carrying value of our long-lived assets based on our plans, at the time, for such assets and such qualitative factors as future development in the surrounding area, status of expected local competition and projected incremental income from renovations. Changes to our plans, including a decision to dispose of or change the intended use of an asset, can have a material impact on the carrying value of the asset. In the fourth quarter of 2009, we expect to re-evaluate our current plans with regards to a number of vacation ownership properties.
Assets Held for Sale. We consider properties to be assets held for sale when management approves and commits to a formal plan to actively market a property or group of properties for sale and a signed sales contract and significant non-refundable deposit or contract break-up fee exist. Upon designation as an asset held for sale, we record the carrying value of each property or group of properties at the lower of its carrying value which includes allocable segment goodwill or its estimated fair value, less estimated costs to sell, and we stop recording depreciation expense. Any gain realized in connection with the sale of properties for which we have significant continuing involvement (such as through a long-term management agreement) is deferred and recognized over the initial term of the related agreement. The operations of the properties held for sale prior to the sale date are recorded in discontinued operations unless we will have continuing involvement (such as through a management or franchise agreement) after the sale.
Loan Loss Reserves. For the vacation ownership and residential segment, we record an estimate of expected uncollectibility on our VOI notes receivable as a reduction of revenue at the time we recognize profit on a sale of a vacation ownership interest. We hold large amounts of homogeneous VOI notes receivable and therefore assess uncollectibility based on pools of receivables. In estimating our loss reserves, we use a technique referred to as static pool analysis, which tracks uncollectible notes for each year's sales over the life of the respective notes and projects an estimated default rate that is used in the determination of our loan loss reserve requirements. As of September 30, 2009, the average estimated default rate for our pools of receivables was 9.4%. Given the significance of our respective pools of VOI notes receivable, a change in the projected default rate can have a significant impact to our loan loss reserve requirements, with a 0.1% change estimated to have an impact of approximately $3 million.
For the hotel segment, we measure the impairment of a loan based on the present value of expected future cash flows discounted at the loan's original effective interest rate or the estimated fair value of the collateral. For impaired loans, we establish a specific impairment reserve for the difference between the recorded investment in the loan and the present value of the expected future cash flows or the estimated fair value of the collateral. We apply the loan impairment policy individually to all loans in the portfolio and do not aggregate loans for the purpose of applying such policy. For loans that we have determined to be impaired, we recognize interest income on a cash basis.
Legal Contingencies. We are subject to various legal proceedings and claims, the outcomes of which are subject to significant uncertainty. An estimated loss from a loss contingency should be accrued by a charge to income if it is probable that an asset has been impaired or a liability has been incurred and the amount of the loss can be reasonably estimated. We evaluate, among other factors, the degree of probability of an unfavorable outcome and the ability to make a reasonable estimate of the amount of loss. Changes in these factors could materially impact our financial position or our results of operations.
Income Taxes. We provide for income taxes in accordance with principles contained in FASB ASC 740, Income Taxes. Under these principles, we recognize the amount of income tax payable or refundable for the current year and deferred tax assets and liabilities for the future tax consequences of events that have been recognized in our financial statements or tax returns. We also measure and recognize the amount of tax benefit that should be recorded for financial statement purposes for uncertain tax positions taken or expected to be taken in a tax return. With respect to uncertain tax positions, we evaluate the recognized tax benefits for derecognition, classification, interest and penalties, interim period accounting and disclosure requirements. Judgment is required in assessing the future tax consequences of events that have been recognized in our financial statements or tax returns.


RESULTS OF OPERATIONS
The following discussion presents an analysis of results of our operations for the three and nine months ended September 30, 2009 and 2008.
The last twelve months have imposed significant pressures on the lodging industry. The present economic slowdown and the uncertainty over its breadth, depth and duration have had a negative impact on the hotel and vacation ownership and residential industries resulting in steep declines in demand for our hotel rooms and interval and fractional timeshare products. Many businesses around the world, including businesses participating in the Troubled Asset Relief Program (TARP), face restrictions on the ability to travel and hold conferences or events at resorts and luxury hotels. The negative publicity associated with such companies holding large events has resulted in cancellations and reduced bookings. In addition, the H1N1 (Swine Flu) virus has negatively impacted our business around the world and particularly our owned hotels in Latin America.
The current environment has pushed us to be aggressive in cutting costs, more stringent regarding our capital allocation, and to raise additional cash proceeds to improve our liquidity position. During the third quarter of 2009, we continued our activity value analysis project to streamline operations and reduce costs at divisional and corporate locations. A majority of our cost containment initiatives have been completed and implemented during previous quarters for which benefits are now being realized. We expect to realize annual run rate savings of approximately $100 million.
At September 30, 2009, we had approximately 350 hotels in the active pipeline representing approximately 85,000 rooms, driven by strong interest in all Starwood brands. Of these rooms, 71% are in the upper upscale and luxury segments and 76% are in international locations. During the third quarter of 2009, we signed 19 hotel management and franchise contracts representing approximately 4,200 rooms of which 15 are new builds and four are conversions from another brand and opened 27 new hotels and resorts representing approximately 5,200 rooms. Within the next few months, our system of hotels is expected to cross the 1,000 hotel milestone and more than 60% of our hotels will be new or freshly renovated in the past three years, positioning us well as the global economy stabilizes.
Historically, we have derived the majority of our revenues and operating income from our owned, leased and consolidated joint venture hotels and a significant portion of these results are driven by these hotels in North America. However, since early 2006, we have sold a significant number of hotels and, since the beginning of 2008 we sold or closed 14 wholly owned hotels, further reducing our revenues and operating income from owned, leased and consolidated joint venture hotels. The majority of these hotels were sold subject to long-term management or franchise contracts. Total owned revenues generated from these sold hotels were $3 million and $68 million for the three months ending September 30, 2009 and 2008, respectively, and $33 million and $168 million for the nine months ending September 30, 2009 and September 30, 2008, respectively.
An indicator of the performance of our owned, leased and consolidated joint venture hotels is REVPAR, as it measures the period-over-period change in rooms revenue for comparable properties. This is particularly the case in the United States where there is no impact on this measure from foreign exchange rates.
We continually update and renovate our owned, leased and consolidated joint venture hotels and include these hotels in our Same-Store Owned Hotel results. We also undertake major repositionings of hotels. While undergoing major repositionings, hotels are generally not operating at full capacity and, as such, these repositionings can negatively impact our hotel revenues and are not included in Same-Store Hotel results. We may continue to reposition our owned, leased and consolidated joint venture hotels as we pursue our brand and quality strategies. In addition, several owned hotels are located in regions which are seasonal and therefore, these hotels do not operate at full capacity throughout the year.


The following represents our top five markets in the United States by metropolitan area as a percentage of our total owned, leased and consolidated joint venture revenues for the three and nine months ended September 30, 2009 (with comparable data for 2008):
Top Five Metropolitan Areas in the United States as a % of Total Owned Revenues for the Three Months Ended September 30, 2009 with Comparable Data for the Same Period in 2008(1)

                                           2009           2008
                    Metropolitan Area    Revenues       Revenues
                    New York, NY              13.8 %         12.6 %
                    Maui, HI                   5.2 %          4.4 %
                    Chicago, IL                5.1 %          4.4 %
                    Boston, MA                 4.8 %          4.2 %
                    San Francisco, CA          4.7 %          5.8 %

Top Five Metropolitan Areas in the United States as a % of Total Owned Revenues for the Nine Months Ended September 30, 2009 with Comparable Data for the Same Period in 2008(1)

                                           2009           2008
                    Metropolitan Area    Revenues       Revenues
                    New York, NY              13.4 %         12.7 %
                    San Francisco, CA          5.7 %          5.6 %
                    Phoenix, AZ                5.2 %          5.7 %
                    Maui, HI                   4.9 %          4.5 %
                    Boston, MA                 4.6 %          3.7 %

(1) Includes the revenues of hotels sold for the period prior to their sale.


The following represents our top five international markets as a percentage of our total owned, leased and consolidated joint venture revenues for the three and nine months ended September 30, 2009 (with comparable data for 2008):
Top Five International Markets as a % of Total Owned Revenues for the Three Months Ended September 30, 2009 with Comparable Data for the Same Period in 2008(1)

                                            2009           2008
                   International Market   Revenues       Revenues
                   Canada                       9.4 %          8.9 %
                   Italy                        8.7 %         10.5 %
                   Australia                    5.6 %          5.0 %
                   Mexico                       4.1 %          4.4 %
                   Austria                      3.3 %          2.9 %

   Top Five International Markets as a % of Total Owned Revenues for the Nine
  Months Ended September 30, 2009 with Comparable Data for the Same Period in
                                    2008(1)


                                             2009          2008
                    International Market   Revenues      Revenues
                    Canada                       9.1 %         9.0 %
                    Italy                        7.9 %         8.9 %
                    Australia                    5.0 %         4.9 %
                    Mexico                       4.9 %         5.3 %
                    Austria                      2.7 %         2.8 %

(1) Includes the revenues of hotels sold for the period prior to their sale.


The following table summarizes REVPAR(1), Average Daily Rate ("ADR") and occupancy for our Same-Store Owned Hotels for the three and nine months ended September 30, 2009 and 2008. The results for the three and nine months ended September 30, 2009 and 2008 represent results for 56 and 54, respectively, owned, leased and consolidated joint venture hotels (excluding 13 and 14, respectively, hotels sold and closed and 7 and 9, respectively, hotels undergoing significant repositionings or without comparable results in 2009 and 2008).

                                                            Three Months Ended
                                                              September 30,                Variance
                                                           2009             2008
Worldwide (56 hotels with approximately 19,300
rooms)
REVPAR                                                  $   130.48        $ 170.14             (23.3 )%
ADR                                                     $   185.66        $ 229.49             (19.1 )%
Occupancy                                                     70.3 %          74.1 %            (3.8 )

North America (30 hotels with approximately 11,800
rooms)
REVPAR                                                  $   136.18        $ 177.61             (23.3 )%
ADR                                                     $   177.25        $ 226.73             (21.8 )%
Occupancy                                                     76.8 %          78.3 %            (1.5 )

International (26 hotels with approximately 7,500
rooms)
REVPAR                                                  $   121.46        $ 158.31             (23.3 )%
ADR                                                     $   202.74        $ 234.56             (13.6 )%
Occupancy                                                     59.9 %          67.5 %            (7.6 )



                                                            Nine Months Ended
                                                              September 30,               Variance
                                                          2009             2008
Worldwide (54 hotels with approximately 19,100
rooms)
REVPAR                                                  $  124.37        $ 176.97             (29.7 )%
ADR                                                     $  191.67        $ 240.81             (20.4 )%
Occupancy                                                    64.9 %          73.5 %            (8.6 )

North America (28 hotels with approximately 11,600
rooms)
REVPAR                                                  $  131.02        $ 184.56             (29.0 )%
ADR                                                     $  188.38        $ 242.05             (22.2 )%
Occupancy                                                    69.6 %          76.3 %            (6.7 )

International (26 hotels with approximately 7,500
rooms)
REVPAR                                                  $  114.09        $ 165.24             (31.0 )%
ADR                                                     $  197.80        $ 238.72             (17.1 )%
Occupancy                                                    57.7 %          69.2 %           (11.5 )

(1) REVPAR is calculated by dividing room revenue, which is derived from rooms and suites rented or leased, by total room nights available for a given period. REVPAR may not be comparable to similarly titled measures such as revenues.

The following discussion presents a forward looking analysis of goodwill impairment.
The hotel segment has approximately $1.365 billion of goodwill and is not currently considered to be at risk of failing the first step of the impairment evaluation, in which the fair value of the reporting unit must exceed its carrying value.
The vacation ownership and residential segment has approximately $241 million of goodwill. The segment generates revenues through development, marketing and selling of VOI's, operating resorts, and providing financing to customers. As of the last annual impairment test completed in the fourth quarter of 2008, the fair value of the reporting unit exceeded its carrying value by approximately $100 million. Future cash flows are expected to be impacted by the revenue streams, new capital projects, the value of undeveloped land and projects under


development. A continued downturn in the economy would negatively impact these factors causing a decrease to this segment's fair value. Additionally, a strategic decision to not build out future phases of an existing or proposed vacation ownership location would also impact fair value. Although year to date 2009 results are trending lower than projected, we have managed to substantially . . .

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