Search the web
Welcome, Guest
[Sign Out, My Account]
EDGAR_Online

Quotes & Info
Enter Symbol(s):
e.g. YHOO, ^DJI
Symbol Lookup | Financial Search
LTD > SEC Filings for LTD > Form 10-Q on 4-Sep-2009All Recent SEC Filings

Show all filings for LIMITED BRANDS INC | Request a Trial to NEW EDGAR Online Pro

Form 10-Q for LIMITED BRANDS INC


4-Sep-2009

Quarterly Report


Item 2. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

The following discussion and analysis of financial condition and results of operations are based upon our Consolidated Financial Statements, which have been prepared in accordance with accounting principles generally accepted in the United States of America. The following information should be read in conjunction with our financial statements and the related notes included in Item 1. Financial Statements.

Executive Overview

The U.S. and Canadian retail environment remained challenging in the second quarter of 2009 and our financial performance in 2009 continued to be negatively impacted by the global economic downturn. Our net sales decreased 10% to $2.067 billion, driven by a comparable store sales decrease of 9%, and our operating income decreased $28 million to $158 million. The decrease in operating income is primarily related to the decrease in net sales partially offset by our continued focus on reducing expenses. Our second quarter 2009 diluted earnings per share decreased to $0.23 from $0.30 in the second quarter of 2008 primarily due to the factors cited above. For additional information related to our 2009 financial performance, see "Results of Operations."

In June 2009, we issued $500 million of 8.50% notes due in June 2019 through an institutional private placement offering. Through September 4, 2009, we have reduced our 2012 maturities by $500 million through the repurchase of $108 million of notes due in December 2012 and the prepayment of $392 million of our Term Loan.

We continue to take a defensive stance in terms of the management of our business and have focused on the execution of retail fundamentals. We are focused on managing inventory levels, operating expenses, capital expenditures and cash and liquidity. At the same time, we are aggressively focusing on bringing compelling merchandise assortments, marketing and store experiences to our customers.


Table of Contents

Store Data

The following table compares second quarter of 2009 store data to the comparable
periods for second quarter of 2008 and year-to-date 2009 store data to the
comparable periods for year-to-date 2008:



                                                  Second Quarter                      Year-to-Date
                                            2009      2008     % Change        2009      2008     % Change
Sales Per Average Selling Square Foot
Victoria's Secret Stores                   $   140   $   159        (12 %)    $   261   $   293        (11 %)
La Senza (a) (b)                                92       121        (24 %)        160       221        (28 %)
Bath & Body Works                              131       137         (5 %)        230       239         (4 %)

Sales Per Average Store (in thousands)
Victoria's Secret Stores                   $   803   $   885         (9 %)    $ 1,498   $ 1,628         (8 %)
La Senza (a) (b)                               281       356        (21 %)        488       648        (25 %)
Bath & Body Works                              311       326         (5 %)        545       567         (4 %)

Average Store Size (selling square feet)
Victoria's Secret Stores                     5,755     5,610          3 %
La Senza (b)                                 3,087     2,976          4 %
Bath & Body Works                            2,374     2,373          0 %

Total Selling Square Feet (in thousands)
Victoria's Secret Stores                     6,020     5,812          4 %
La Senza (b)                                   945       949          0 %
Bath & Body Works                            3,886     3,880          0 %

(a) Excluding the impact of currency fluctuations, sales per average selling square foot decreased 14% and 15% for the second quarter and year-to-date 2009, respectively, and sales per average store decreased 11% and 12% for the second quarter and year-to-date 2009, respectively.

(b) Metric excludes independently owned La Senza stores operated by licensees.


Table of Contents

The following table compares second quarter of 2009 store data to the comparable periods for second quarter of 2008 and year-to-date 2009 store data to the comparable periods for year-to-date 2008:

                                     Second Quarter          Year-to-Date
                                     2009       2008       2009       2008
             Number of Stores (a)
             Victoria's Secret
             Beginning of Period     1,040      1,028      1,043      1,020
             Opened                      6         11         10         25
             Closed                     -          (3 )       (7 )       (9 )

             End of Period           1,046      1,036      1,046      1,036

             La Senza (b)
             Beginning of Period       318        318        322        312
             Opened                      2          4          2         10
             Closed                    (14 )       (3 )      (18 )       (3 )

             End of Period             306        319        306        319

             Bath & Body Works
             Beginning of Period     1,638      1,626      1,638      1,592
             Opened                      1         18          7         59
             Closed                     (2 )       (9 )       (8 )      (16 )

             End of Period           1,637      1,635      1,637      1,635

(a) Excludes Henri Bendel store locations (6 in 2009 and 2 in 2008) and Bath & Body Works Canada store locations (14 in 2009 and 0 in 2008).

(b) Number of stores excludes independently owned La Senza stores operated by licensees.


Table of Contents

Results of Operations

Second Quarter of 2009 Compared to Second Quarter of 2008

Operating Income

The following table provides our segment operating income (loss) and operating
income rates (expressed as a percentage of net sales) for 2009 in comparison to
2008:



                                                          Operating Income Rate
                                 2009        2008        2009              2008
       Second Quarter             (in millions)
       Victoria's Secret        $   126      $ 183          9.7 %             12.4 %
       Bath & Body Works             44         41          8.3 %              7.3 %
       Other (a)                    (12 )      (38 )       (5.5 )%           (14.6 )%

       Total Operating Income   $   158      $ 186          7.6 %              8.1 %

(a) Includes Corporate, Mast, Henri Bendel and Bath & Body Works Canada.

For the second quarter of 2009, operating income decreased $28 million to $158 million and the operating income rate decreased to 7.6% from 8.1%. The drivers of the operating income results are discussed in the following sections.

Net Sales

The following table provides net sales for the second quarter of 2009 in
comparison to the second quarter of 2008:



                                           2009      2008     % Change
               Second Quarter               (in millions)
               Victoria's Secret Stores   $   838   $   913         (8 )%
               La Senza                       109       135        (19 )%
               Victoria's Secret Direct       359       423        (15 )%

               Total Victoria's Secret      1,306     1,471        (11 )%
               Bath & Body Works              534       553         (3 )%
               Other (a)                      227       260        (13 )%

               Total Net Sales            $ 2,067   $ 2,284        (10 )%

(a) Includes Mast, Henri Bendel and Bath & Body Works Canada.

The following table provides a reconciliation of net sales for the second quarter of 2009 to the second quarter of 2008:

                                                Victoria's          Bath &
                                                  Secret          Body Works       Other        Total
Second Quarter                                                      (in millions)
2008 Net Sales                                 $      1,471      $        553      $  260      $ 2,284
Comparable Store Sales                                 (109 )             (28 )        (1 )       (138 )
Sales Associated With New, Closed, Divested
and Non-comparable Remodeled Stores, Net                 21                 6           9           36
Foreign Currency Translation                            (13 )              -           -           (13 )
Direct Channels                                         (64 )               3          -           (61 )
Mast Third-party Sales and Other                         -                 -          (41 )        (41 )

2009 Net Sales                                 $      1,306      $        534      $  227      $ 2,067


Table of Contents

The following table compares second quarter of 2009 comparable store sales to second quarter of 2008:

                  Second Quarter                 2009       2008
                  Victoria's Secret Stores        (12 )%      (8 )%
                  La Senza                        (11 )%       4 %

                  Total Victoria's Secret         (12 )%      (7 )%
                  Bath & Body Works                (5 )%      (8 )%
                  Henri Bendel                    (12 )%      11 %

                  Total Comparable Store Sales     (9 )%      (7 )%

For the second quarter of 2009, our net sales decreased $217 million to $2.067 billion and comparable store sales decreased 9%. The decrease in our net sales was primarily driven by the following:

Victoria's Secret

For the second quarter of 2009, net sales decreased $165 million to $1.306 billion and comparable store sales decreased 12%. The decrease in net sales was primarily driven by a merchandise assortment that did not overcome the challenging economic environment:

• At Victoria's Secret Stores, net sales decreased across many intimate apparel categories, Pink and beauty. The declines were partially offset by growth related to new and expanded stores as well as increases in swimwear;

• At Victoria's Secret Direct, net sales decreased 15% with decreases in apparel and most other merchandise categories;

• At La Senza, net sales decreased due to decreases across most merchandise categories and unfavorable currency fluctuations.

The decrease in comparable store sales was equally driven by lower average dollar sales and a decline in total transactions.

Bath & Body Works

For the second quarter of 2009, net sales decreased $19 million to $534 million and comparable store sales decreased 5%. The decrease in net sales was primarily driven by a decrease in store transactions. The decrease was partially offset by growth in the direct channel business and growth from new and expanded stores. From a merchandise category perspective, the decrease in net sales was primarily driven by discontinued product lines. The decrease in comparable store sales was driven by declines in total transactions partially offset by higher average dollar sales.

Other

For the second quarter of 2009, net sales decreased $33 million to $227 million related to lower third-party sales at Mast.

Gross Profit

For the second quarter of 2009, our gross profit decreased $93 million to $668 million and our gross profit rate (expressed as a percentage of net sales) decreased to 32.3% from 33.3% in the second quarter of 2008. The decrease in the gross profit rate is primarily driven by a decline at Victoria's Secret partially offset by an increase within the Other segment associated with the decline in lower margin Mast third-party sales. Results by segment are as follows:

Victoria's Secret

For the second quarter of 2009, the decrease in gross profit was primarily driven by:

• At Victoria's Secret Stores, gross profit decreased driven by lower merchandise margin as a result of the decline in net sales and increased promotional activity to drive sales;

• At Victoria's Secret Direct, gross profit decreased driven by lower merchandise margin as a result of the decline in net sales and increased promotional activity to drive sales. The decrease in merchandise margin was partially offset by a decrease in buying and occupancy expenses primarily as a result of improved efficiencies related to the new distribution center;

• At La Senza, gross profit decreased driven by lower merchandise margin due to the decline in net sales and unfavorable currency fluctuations.

The decrease in the gross profit rate was driven primarily by a decrease in the merchandise margin rate due to the factors cited above. In addition, the buying and occupancy expense rate increased due to deleverage associated with the decline in net sales.


Table of Contents

Bath & Body Works

For the second quarter of 2009, the decrease in gross profit was driven by lower merchandise margin primarily as a result of the decline in net sales.

The gross profit rate was up to last year driven by an increase in the merchandise margin rate partially offset by an increase in the buying and occupancy rate due to deleverage associated with the decline in net sales.

Other

For the second quarter of 2009, the increase in gross profit was primarily driven by the introduction of our brands into new international markets. The gross profit rate increased primarily as a result of a decline in lower margin Mast third-party sales.

General, Administrative and Store Operating Expenses

For the second quarter of 2009, our general, administrative and store operating expenses decreased $56 million to $519 million primarily driven by expense reductions across all of our segments in home office and marketing in conjunction with our enterprise cost initiatives. In addition, store selling expenses decreased due to the reduction in sales.

The general, administrative and store operating expense rate remained flat at 25.1% primarily driven by the factors cited above.

Net Gain on Joint Ventures

In April 2008, we recorded a pre-tax impairment charge of $19 million related to a joint venture. The charge consisted of writing down the investment balance, reserving certain accounts and notes receivable and accruing a contractual liability. In July 2009, we recognized a pre-tax gain of $9 million ($14 million net of related tax benefits) associated with the reversal of the accrued contractual liability as a result of the divestiture of the joint venture. The pre-tax gain is included in Net Gain on Joint Ventures on the 2009 Consolidated Statements of Income.

  Add LTD to Portfolio     Set Alert         Email to a Friend  
Get SEC Filings for Another Symbol: Symbol Lookup
Quotes & Info for LTD - All Recent SEC Filings
Sign Up for a Free Trial to the NEW EDGAR Online Pro
Detailed SEC, Financial, Ownership and Offering Data on over 12,000 U.S. Public Companies.
Actionable and easy-to-use with searching, alerting, downloading and more.
Request a Trial      Sign Up Now


Copyright © 2009 Yahoo! Inc. All rights reserved. Privacy Policy - Terms of Service
SEC Filing data and information provided by EDGAR Online, Inc. (1-800-416-6651). All information provided "as is" for informational purposes only, not intended for trading purposes or advice. Neither Yahoo! nor any of independent providers is liable for any informational errors, incompleteness, or delays, or for any actions taken in reliance on information contained herein. By accessing the Yahoo! site, you agree not to redistribute the information found therein.