Item 8.01. Other Events.

On August 13, 2009, the Company's non-executive Chairman, Robert W. Decherd, adopted a personal trading plan under Securities and Exchange Commission Rule 10b5-1. The plan is scheduled to remain in effect until November 30, 2010, at which time Mr. Decherd intends to evaluate whether to renew the plan for 2011. Under the terms of the plan, Mr. Decherd may sell up to 120,000 shares of BLC Series A common stock after the end of each fiscal quarter during the term. The trading plan, which does not affect the personal trading plan Mr. Decherd adopted on May 6, 2009, establishes a series of quarterly limit orders, with the first sale occurring August 14, 2009. The May 2009 plan, which also established quarterly sales dates, is scheduled to terminate in November 2009. The maximum number of shares that may be sold under the new plan, together with the shares remaining to be sold under the May 2009 plan, represent approximately ten percent of shares of BLC common stock beneficially owned by Mr. Decherd, and these sales do not materially change his voting power under BLC's differential voting stock structure.

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