Item 8.01. Other Events.

On February 5, 2009, The Bon-Ton Stores, Inc. issued a press release announcing its sales for the four-week period ended January 31, 2009 and discussing its projected operating performance for the fiscal year ended January 31, 2009. The full text of the press release is attached hereto as Exhibit 99.1 and is incorporated herein by reference.

Item 9.01. Financial Statements and Exhibits.

(d) Exhibits

99.1 Press Release issued February 5, 2009 announcing sales for the four-week period ended January 31, 2009 and discussing projected operating performance for the fiscal year ended January 31, 2009.